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Citigroup announced Tuesday that it’s ending its policy restricting banking services to businesses selling firearms, citing “regulatory developments, recent executive orders and federal legislation.” The policy, which required retailers to limit gun sales to people over 21, was originally implemented in 2018 after a 19-year-old shot and killed 17 students at Marjory Stoneman Douglas High School in Parkland, Fla. However, in a statement released Tuesday, the bank indicated it will “no longer have a specific policy regarding firearms.” “The policy was intended to promote the adoption of best sales practices as prudent risk management and didn’t address the manufacturing of...

Bud Light sales are never going to recover. And yet now is the time to buy shares of its brewer, Anheuser-Busch InBev, say analysts at Citi. Analysts argue that the weakness in U.S. volumes — where Bud Light sales are deteriorating even after more than a year of a consumer boycott — are being offset by lower costs and ongoing strong margin expansion. Bud Light sales first started to fall following a backlash to a social-media campaign with transgender influencer Dylan Mulvaney. Even more than a year removed from the eruption of the controversy, Bud Light sales are still deteriorating...

WASHINGTON — The Biden administration will take a historic step toward easing federal restrictions on cannabis, with plans to announce an interim rule soon reclassifying the drug for the first time since the Controlled Substances Act was enacted more than 50 years ago, four sources with knowledge of the decision said. The Drug Enforcement Administration is expected to approve an opinion by the Department of Health and Human Services that marijuana should be reclassified from the strictest Schedule I to the less stringent Schedule III. It would be the first time that the U.S. government has acknowledged its potential medical...

Bud Light has unveiled their new commercial for the Super Bowl complete with star studded cameos, as the company attempts to reel in customers after a disastrous year.

Former President Trump urged his followers to give Anheuser-Busch a “second chance” after months of criticism the company has faced from conservatives. “The Bud Light ad was a mistake of epic proportions,” Trump wrote on his Truth Social website Tuesday, referencing a brief partnership the company had with transgender influencer Dylan Mulvaney that has cost it billions in market value. “Anheuser-Busch is not a Woke company,” the former president said, adding “I can give you plenty that are, am building a list, and might just release it for the World to see.” “Anheuser-Busch is a Great American Brand that perhaps...

Gay lifestyle magazine Attitude is facing backlash after naming transgender influencer Dylan Mulvaney as its 'Woman of the Year.' The US TikTok star, who documented her transition on the video sharing platform last year, accepted the title this week at the Virgin Atlantic sponsored awards bash in London. But critics slammed the decision, accusing the awards of 'gaslighting women everywhere' with prominent feminist campaigner Maya Forstater calling it an 'insult.' In her acceptance speech Mulvaney said being honoured with the gong 'from a queer publication' 'means so much more to me.' She said: 'Some see me as the woman of...

Bill Gates has put his bets on Bud Light's comeback after the tech mogul bought 1.7million worth of shares from the disgraced brand's parent company. The Microsoft founder, 67, acquired the Bud Light shares via his Bill & Melinda Gates Foundation Trust during the second quarter of this year. The shares hold a market value of approximately $95 million, reports TipRanks. His investment comes as Anheuser-Busch Companies are still reeling from the effects of their partnership with trans influencer Dylan Mulvaney on April 1. The videos and images posted by her caused nationwide boycotts of the beer. This is not...

Budweiser showed up with a tent at a major motorcycle event that the company sponsored in the city of Sturgis in South Dakota. The Sturgis Motorcycle Rally is the world’s largest motorcycle rally that began in 1938 by a group of Indian Motorcycle riders. It was originally held for stunts and races. Social media erupted as people saw no one visiting the Budweiser tent or drinking its beer. “ZERO attendees at the Budweiser tent in Sturgis,” one person commented. “This may be the BIGGEST marketing blunder of all time!”

Bud Light has been branded 'desperate' after releasing a new advert with Kansas City Chiefs star Travis Kelce in a bid to win back customers. The embattled beer giant released a new 15-second spot on Sunday showing Kelce cracking open Bud Light cans and aggressively grunting with several other men.

Bud Light has, to put it mildly, had a challenging couple of months. Now the company is looking to win back drinkers with a new giveaway worth $10,000 a week. The prizes are part of a new ad campaign centered around the "Easy to Summer" commercial, a sequel to the "Easy to Drink, Easy to Enjoy" branding that launched during this year's Super Bowl. The new summer ads will feature NFL stars like Dak Prescott and Travis Kelce and will center on a theme of "make summer easy," according to a press release from the company. While the company has...

Target, Anheuser-Busch and Kohls have lost a huge $28.7 billion in market value in the wake of a major backlash over their Pride campaigns and products. Since the beginning of April all three have seen their market value plummet – with only Kohl's now starting to recover. Brewing giant Anheuser-Busch has seen their sales also drop after teaming up with controversial transgender TikTok star Dylan Mulvaney – losing 24.4 percent in the last week of sales. Separately both Kohl's and Target have been caught up in an ongoing backlash after unveiling their Pride collections at the start of May. Kohl's...

Bud Light’s controversial partnership with transgender influencer Dylan Mulvaney could have been a “strategic” attempt to permanently alter the brand’s audience, according to an anonymous former employee. The popular beer brand came under fire in April after a post from Mulvaney’s Instagram account featured a personalized Bud Light can. The backlash against the brand in response to partnering with the transgender figure led to a massive slump in sales. Though the company’s CEO insisted in a statement that it “never intended to be part of a discussion that divides people,” the ex-Anheuser-Busch worker suggested that the move was intentional. “[Employees]...

Modelo Especial has now dethroned Bud Light as the top-selling beer in America after years of the longtime industry leader holding the top spot. In the four weeks ending May 28, Modelo Especial store sales soared past $333 million, a 15.6 percent rise on the same period last year.

Salespeople working for independent wholesalers that sell Anheuser-Busch beverages are feeling the pain in their wallets of the ongoing boycott of Bud Light following its partnership with transgender influencer Dylan Mulvaney. Sales of Bud Light have declined for seven consecutive weeks after the product endorsement from the controversial TikToker garnered immediate backlash. The partnership sparked protests and backlash and parent company Anheuser-Busch has shed $27 billion in value in mere months.

Footage showing crates of Bud Light getting blown up with an artillery gun has been posted on social media and received more than 350,000 views. The clip was from a video shared online by self-described "gun lover" Stefan Gol and shows cases of Bud Light being destroyed by military weapons to the sound of Ted Nugent's 'Come And Take It.' Bud Light was targeted by a conservative boycott after working with transgender influencer Dylan Mulvaney and sending over a personalized can to celebrate her "day 365 of womanhood." A 37-second segment from Gol's video was posted on Twitter by Ron...

Boston Red Sox fans at Fenway Park are seemingly walking past Bud Light vendors to purchase their stadium refreshments at other concession stands as the Dylan Mulvaney controversy continues to saddle the beer maker. A TikTok video posted Wednesday shows fans waiting in line while the adjacent stand that appears to be selling the blue Bud Light cans is deserted.

An Indiana bar is begging customers to come back after telling them they weren't welcome for speaking out against Dylan Mulvaney's Bud Light partnership. The Fairfax Bar & Grill in Bloomington issued three statements to their patrons since weighing in on the controversial partnership that launched April 1. Initially, the bar backed the partnership and claimed on April 11 that, 'any patrons wanting to voice their concerns about the issue will be immediately asked to pay their bill in leave.' The bar's April 11 post in length read: 'We are tired of all of the hate. 'We are very open...

A senior executive at Anheuser-Busch has been placed on leave in the wake of the anger over Bud Light's partnership with Dylan Mulvaney. Daniel Blake, who is the Anheuser-Busch vice president for mainstream brands, has stepped back from his job just days after Bud Light's VP of marketing Alissa Heinerscheid took a leave of absence. Blake is Heinerscheid's boss and the move highlights the turmoil at the multinational business, which is valued at more than $100 billion, over Bud Light's deal with Mulvaney. The company said the bosses 'decided' to temporarily step down, but their decisions were reportedly not voluntary....

The saga of the Anheuser-Busch promotional debacle continues to swirl, with mounting boycotts and a growing tide of counter-activism taking place. Ted Lieu and Adam Schiff posed with Bud Light bottles in hand, looking about as natural doing so as Dylan Mulvaney looks like a natural woman. (Seriously, I’d be more inclined to turn away from a brand due to a Ted Lieu endorsement than I would a dude cosplaying as an overcaffeinated high schooler.)

The National Republican Congressional Committee quietly deleted a fundraising page Saturday that took aim at one of their largest donors, the parent company of Bud Light, Anheuser-Busch. The NRCC’s backpedalling follows conservatives calling for a boycott of the beer company after they partnered with transgender TikTok personality Dylan Mulvaney. On Saturday morning, the powerful committee that provides support to Republican congressional campaigns blasted out a tweet calling for supporters to donate to the NRCC and, in exchange, be given a custom drink koozie. “Thanks to Dylan Mulvaney, we can all finally admit that Bud Light tastes like water,” the NRCC...