Free Republic

Months ago, Anheuser-Busch decided to send some beer to Dylan Mulvaney, an openly trans influencer on TikTok. Now, Anheuser-Busch is several months into a genuine boycott from conservatives who protested the move as some sort of attempt to make Anheuser-Busch woke. Whether you have a problem with corporations going woke or not, though, there are many conservatives who have taken real issues with the company, and it has led to serious financial ramifications for Anheuser-Busch. It's also led some on the right to target specific people within Anheuser-Busch, including Alissa Heinerscheid, the marketing vice president who was reportedly responsible for...

The Bud Light marketing executive associated with the company’s disastrous Dylan Mulvaney partnership is “not supposed to talk” about the ordeal, according to a pal she was seen walking with in New York City. Alissa Heinerscheid, 39, refused to speak when approached by the Daily Mail for comment on the controversial marketing deal with the transgender influencer — before her friend cut in to explain that she couldn’t discuss the topic. “She’s not supposed to talk about it, she can’t,” the friend said before they moved on. SNIP It remains unclear whether Heinerscheid has since returned to work or remains...

Bud Light Vice President of marketing Alissa Heinerscheid has taken a leave of absence amid the company’s transgender controversy after it used Dylan Mulvaney, a biological male who claims to be a transgendered woman, to promote its products.Anheuser-Busch has shared a statement with Beer Business Daily, informing the publication that Bud Light marketing VP Alissa Heinerscheid is off the brand in the wake of the Mulvaney Bud Light can controversy.