As the San Francisco 49ers and Kansas City Chiefs prepare to face off for Super Bowl LVIII in Las Vegas, Americans all over the country will be paying more than ever for their big game feasts and entertainment. Who’s Watching and What They’re Expected to Spend A recently released St. Bonaventure/Siena Research Survey contends roughly 75% of the U.S. population — or roughly 256 million Americans — will watch some or all of Super Bowl LVIII. According to the latest consumer spending data from the National Retail Federation, a record 200.5 million viewers will be adults. Of them, 112.2 million...