Apple CEO Tim Cook has upped the ante in its denial of an investigative report claiming a Chinese spy chip was embedded into the tech giant's servers, telling BuzzFeed News that Bloomberg must retract the story--"This did not happen. There's no truth to this." "I was involved in our response to this story from the beginning," Cook said according to Buzzfeed. "I personally talked to the Bloomberg reporters along with Bruce Sewell who was then our general counsel. We were very clear with them that this did not happen, and answered all their questions. ... Each time they brought this...