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The U.S. viewing audience for the 2024 Paris Games is poised to be the smallest for any prior Summer Olympics Gallup has measured. Thirty-five percent of U.S. adults plan to watch a great deal (10%) or fair amount (25%) of the games, which is down from 48% measured for the 2016 Olympics and figures just shy of 60% from 2000 to 2012. Gallup has measured viewing intentions for each Summer Olympics since 2000, except for the 2020 Olympic Games that were delayed until 2021 because of the COVID-19 pandemic. In addition to the 35% who plan to watch at least...

Recent reports have shown that WNBA star Caitlin Clark has had a massive effect on the league's television viewership, coupled with the fact that she more than doubled the rest of the league's average attendance in a weekend. According to a report by Outkick, through the first weekend of June 2024, WNBA games that featured Clark had an average of 1.099 million viewers. On the flip side, games without Clark averaged only 414,000 viewers. The report noted that the 2023 WNBA season averaged 301,000 viewers per game. It was only in mid-May 2024 that Clark played in the most watched...

The Feb. 11 Super Bowl game between the Kansas City Chiefs and the San Francisco 49ers brought in an average of 123.4 million viewers — the highest number of people watching the same broadcast in the history of television. 112 million of those viewers were tuned into the CBS broadcast — the largest audience ever for a single network. The rest were measured across Paramount+, Nickelodeon, Univision, CBS Sports and NFL digital properties including NFL+. Per Paramount Global, Paramount+ saw record-breaking viewership that made Sunday the most-streamed Super Bowl ever, but exact data regarding streaming views isn’t available. Before this,...

If CNN’s show The Lead With Jake Tapper were a dinner party, you’d cancel it because so many guests bailed out. Just look at the viewership numbers. Tapper’s weekday show, which was just expanded to two hours in April has already lost 75% of its viewers. Worse, the viewership shrunk by 49% from the first to the second quarter of this year. Wait, the news gets even worse – or better, depending on your point of view – than that. Fox News reports that losing 3/4 of the audience is bad enough, but in the crucial demographic 25-54, CNN’s viewership...

How tough is it to counter-program against summer reruns, anyway? CNN’s coverage of the second Democratic presidential debate managed to improve in the second round, but viewership still fell far short of the first debate’s second round on NBC. The Hollywood Reporter gave it an optimistic spin, but millions of viewers from v1.2 took a pass: The second half of CNN’s Democratic primary debate scored better ratings than the first, rising by double digits in the early numbers.Wednesday’s coverage drew a combined 8.7 household rating in metered markets on CNN and CNN International, up about 19 percent from a...

We knew it. Well, we were pretty sure we knew it. But it turns out we were right; we knew it. On July 5 we speculated that the so-called ‘mainstream’ media was suppressing viewership numbers for POTUS Donald Trump’s July 4 “Salute to America” event which was broadcast on Fox News (and, we were later informed, on One America News Network as well). We speculated as much because the Left-wing media establishment despises this president and attempts to portray everything he does as wrongheaded, stupid, a failure, unpopular, etc., when in the vast majority of cases, just the opposite is...

POLL: Why is NFL viewership so low? Competition from the hurricanes and the presidential race Fans' disgust over anti-American protests A combination of factors I'm not sure

It looks like NBC talent Megyn Kelly still has not hit rock bottom. Sunday Night with Megyn Kelly reached another low for total viewers last night, this time only getting 3.1 million total viewers compared to the measly 3.21 million total viewers Kelly got the week before when she established her previous low, according to Nielsen data. As Breitbart News has reported, Kelly’s last two programs have failed to beat out a years-old rerun of Dateline that ran during the Fourth of July holiday weekend when Kelly took a week off. The years-old rerun of Dateline that ran in Kelly’s...

All the awards have been given out and it looks like the final numbers for the 87th Oscars are in. Running from 8:30 PM to 11:48 PM ET last night, the Neil Patrick Harris hosted show garnered a 10.8 rating among adults 18-49 with 36.6 million viewers. Among the key demo that’s a 17% drop from what the final ratings for the 2014 Academy Awards were and the worst the AMAPAS ceremony has done since 2008.That show had a 10.68 rating. The total viewership for last night’s Oscars were down 18% from last year to hit a 6-year low. The...

ELECTION REJECTION: NETWORK NEWS SLUMPS; VIEWERSHIP FADES Wed Oct 22 2008 07:25:40 ET The Obama-McCain match-up is proving to be a lackluster election ticket for the Big 3 network news programs, according to NIELSEN MEDIA RESEARCH. As the shouting from the trail and the frantic spinning from the anchor desks intensify, the audience is voting with their remotes. All 3 evening news shows experienced audience drops year-to-year for the week of Oct. 13-19, 2008. CBSNEWS w/ Couric shed a half a million viewers, falling from 6.4 million to 5.9 million; ABCNEWS dropped from 8.1 million to 7.6 million; NBCNEWS...

After lackluster showings in viewership at the beginning of the week, the Republican National Convention bounced back on Wednesday and Thursday, making it the most-watched political convention in American history (or at least since Nielsen began recording convention viewership in 1960).

Mainstream Media Meltdown II On the occasion of today's gruesome statistics on the continuing fall of newspapers, here's an updated look at mainstream entertainment and media in decline (April's version is here). Down: Box Office: down by 7% this year (tickets per capita have fallen every year since 2001). Newspapers: circulation, which peaked in 1987, is declining faster than ever and is down another 2.6% so far this year. Music: Sales are down another 5.7% this year; although digital downloads (still just 6% of the business) are climbing nicely. Radio: down 4% this year alone, continuing a multi-decade decline. Books:...