When the White House named Jesse Lee as its Director of Progressive Media and Online Response to rebut criticisms on social-networking media, some people argued that the Obama administration had taken a big step toward becoming Big Brother. At the time, I argued that this was nonsense, and that the White House had a right to respond to criticism — but that Lee’s job was a task better left to the DNC, which traditionally served the role of political response. Instead of looking hip and timely, attacking Twitter users would make the Obama administration look petty and thin-skinned, and would...