“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle” ― Sun Tzu, The Art of War Strategically, 4GW (Fourth Generation Warfare) attempts to directly change the minds of enemy policy makers. This change is not to be achieved through the traditional method of superiority on the battlefield. . . (4GW) victories are accomplished through the superior use of all...