Nine years ago Rick Scott, then a Florida businessman, sat down with a group of self-described jaded Republican strategists to discuss what it would take for him to run for governor. “You are not going to get anywhere with Hispanic voters, but we’ll try,” said Wes Anderson, founding partner and pollster for OnMessage Inc. (where my co-author Brad Todd works), who was explaining what voters were available to a Republican to win. “Rick Scott looked at us and just shook his head. He said, ‘I reject your dismissal of Hispanic voters. We are going to pursue them, and we're gonna...