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52%  
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  • WEB SURFERS MORE POLITICALLY ACTIVE THAN GENERAL POPULATION, SAYS NIELSEN

    03/26/2004 4:56:38 PM PST · by Stew Padasso · 19 replies · 299+ views
    WEB SURFERS MORE POLITICALLY ACTIVE THAN GENERAL POPULATION, SAYS NIELSEN Americans who spend time online are more apt to be politically active than the population as a whole, according to a new study from Nielsen//NetRatings, which measures and analyzes Internet usage. Not only are more of this group registered to vote, but they are also more likely to exercise their vote during elections. Querying a group of Web surfers earlier this month, the research firm found that 86% of Internet users age 18 and older are registered voters, as compared with 70% of the U.S. population in this age bracket....