In what could be a first for a global fast food outlet, Burger King is making a bold proclamation in support of the lesbian, gay, bisexual and transgender (LGBT) community with the launch of a specially packaged burger. The "Be Your Way" project was created at a Burger King franchise in San Francisco, where a limited edition "Proud Whopper" sandwich was added to the menu to coincide with the city's annual pride festivities. According to press materials, guests who ordered the "Proud Whopper" found that the sandwich was the same as a classic Whooper, but came wrapped in a rainbow-colored...