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Keyword: hooraybeer

TV Ad for Jamaican Beer Employs Negative Racial Stereotype (White Men Can't Dance)

07/31/2004 4:11:12 AM PDT · by governsleastgovernsbest · 79 replies · 1,161+ views
Red Stripe Beer TV Commercial

ESPN just aired a TV commercial for Red Stripe, a beer from Jamaica. The ad showed the spokesmen for Red Stripe, a black man dressed in formal wear, in a tropical bar with the quintessential clunky white guy. The black guy is cutting some dance moves while the white guy makes laughably bad attempts to emulate him. Then the black guy hands the white guy a Red Stripe, and the white guy's dance moves improve a bit. The ad's tag line: "Red Stripe. Helping white men dance since [didn't catch the date]."Can you imagine the outrage, calls for boycotts, national...

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