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Keyword: creativeresponse

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  • Leak sinks Matt's PR efforts (Big Dig/Swift Boat/John Kerry/GOP/Mitt linkages?)

    WASHINGTON - Embattled Massachusetts Turnpike Authority chief Matthew Amorello has hired the high-powered GOP public relations team that guided the controversial Swift Boat Veterans For Truth's assault on Sen. John F. Kerry's presidential bid to quell the raging Big Dig leak scandal. The Turnpike Authority last month retained Alexandria, Va.-based Creative Response Concepts for a three-month ``interim'' deal worth $75,000, officials confirmed. After the Herald inquired about the firm's work and Bay State congressmen complained, Turnpike officials indicated they would cut the company loose - but sources said the firm was still expected to be paid. ``The firm came highly...
  • Two DC firms ramp up efforts over latest presidential controversies

    09/18/2004 1:20:18 AM PDT · by crushelits · 2 replies · 311+ views
    PR Week ^ | September 17 2004 | Douglas Quenqua
    WASHINGTON: Two DC PR agencies eagerly fanned the flames of election-year scandal last week - one for the left and one for the right. Creative Response Concepts (CRC), the VA-based agency promoting the Swift Boat Veterans for Truth, used right-wing blogs and news sites to turn a CBS report casting doubt on President George W. Bush's National Guard service into a potential black eye for both the network and the Democrats. A CRC client, the Cybercast News Service (CNS), was among the first to voice suspicion that documents suggesting Bush had received preferential treatment in the Guard were forgeries. "After...
  • DC PR Firms drove the memogate scandal?

    09/17/2004 3:46:41 PM PDT · by DotIssues · 51 replies · 4,959+ views
    PRWeek ^ | 09/17/04 | PRWeek
    Two DC firms ramp up efforts over latest presidential controversies Written by Douglas Quenqua Published on September 17 2004 WASHINGTON: Two DC PR agencies eagerly fanned the flames of election-year scandal last week - one for the left and one for the right. Creative Response Concepts (CRC), the VA-based agency promoting the Swift Boat Veterans for Truth, used right-wing blogs and news sites to turn a CBS report casting doubt on President George W. Bush's National Guard service into a potential black eye for both the network and the Democrats. A CRC client, the Cybercast News Service (CNS), was among...