**EXCLUSIVE** MSNBC TO CHANGE ITS NAME, THE DRUDGE REPORT HAS LEARNED. THE ALL-NEWS CABLE NETWORK, WHICH WAS FOUNDED AS JOINT EFFORT BETWEEN MICROSOFT AND NBC, WILL SIMPLY BECOME 'THE NBC NEWS CHANNEL'... TOP SOURCE EXPLAINS: 'THE NEW NAME IS CLEANER, LESS CONFUSING... REPRESENTS THE PROGRAMMING'... DEVELOPING...HARD..BREAKING!