Free Republic

Cracker Barrel said Tuesday that after listening to its customers, it will scrap its new logo and keep the "Old Timer" in place. "We thank your guests for sharing your voices and love for Cracker Barrel," the restaurant chain said in a statement to FOX Business. "We said we would listen, and we have. Our new logo is going away and our ‘Old Timer’ will remain. At Cracker Barrel, it’s always been – and always will be – about serving up delicious food, warm welcomes, and the kind of country hospitality that feels like family." "As a proud American institution,...

President Donald Trump could not resist offering his opinion on the great Cracker Barrel rebrand debate, urging the iconic American restauranteur to capitalize on their negative publicity for maximum brand awareness. 'Cracker Barrel should go back to the old logo, admit a mistake based on customer response (the ultimate Poll), and manage the company better than ever before,' Trump said. Cracker Barrel ignited a firestorm of criticism on social media last week after it announced their decision to remove 'Uncle Hershel' from the company logo in favor of a more minimalist design. 'Uncle Herschel' is the real-life relative of the...

Cracker Barrel has doubled down on its woke values as it defends itself from furious criticism over its new rebrand. The iconic restaurant chain recently unveiled a new logo, dumping the American hero mascot in favor of bland font on a plain background. In a statement shared Monday amid the backlash, Cracker Barrel vowed to be 'a place where everyone feels at home, no matter where you're from or where you're headed. 'What has not changed, and what will never change, are the values this company was built on when Cracker Barrel first opened in 1969: hard work, family, and...

Cracker Barrel's decision to remove a beloved businessman from its logo has sparked fury across the United States. The company announced earlier this week it would remove the likeness of Uncle Herschel, the real-life relative of the brand's founder Dan Evins, from its iconic signage. In the old emblem, Herschel was shown sitting on a wooden chair in front of the eponymous barrel. But he is notably absent from the new logo, which features just the text of the brand name in a yellow hexagon. The change is being keenly felt by fans of the restaurant, who knew Herschel as...