I’m sort of the Forrest Gump of American scandals: Either via proximity, professionalism, bad luck, or random happenstance, I’ve been involved in a ridiculously large number of ‘em. Since the 1990s, I’ve worked closely with Kato Kaelin (OJ Simpson scandal). I’ve already written about my work with Michael Vick (dogfighting scandal). More recently, I got roped into the Gen. David Petraeus scandal. (I don’t know how to fact-check this, but I think I’m the only PR pro in my entire industry who’s ever had his media records (including off-the-record conversations) subpoenaed by the Obama administration.) I’ve even had the misfortune...