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  • GM Struggling to Meet Chevy Volt Goal

    11/02/2011 8:57:21 AM PDT · by jazusamo · 35 replies
    National Legal & Policy Center ^ | November 2, 2011 | Mark Modica
    General Motors has staked much of its credibility on the Chevy Volt. GM has a goal of selling 10,000 of the vehicles in 2011 and is only about half way there with two months remaining. Ad spending seems to have ramped up faster than sales though with much of GM's marketing dollars going towards Volt commercials while only 1,108 of the vehicles sold in October. I can't remember ever seeing as many TV ads for a vehicle that has sold in such low numbers. Despite the low proportionate sales to hype ratio for the Volt, sites like Mother Nature...