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Keyword: clvscore

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  • KSL investigates the secret score that determines how a company will treat you

    11/09/2019 11:37:31 AM PST · by bgill · 28 replies
    ksl ^ | Nov. 8, 2019 | Sloan Schrage
    If you have ever owned a smartphone, shopped online, bought an airline ticket or used a credit card, you are being secretly scored in ways that can impact your wallet. The scorers are businesses we buy products and services from every day. They are called Customer Lifetime Value or CLV scores. All sorts of retailers and businesses use them to judge our value as consumers... most businesses will not tell you what your score is. “It’s not your right as a consumer right now,” Thomas said. “Nobody has legislated that it’s your right to see it and to have input...