It’s official: corporate America is trolling Americans. The latest evidence is that Nike, a company that once celebrated athletic merit, has anointed transgender influencer Dylan Mulvaney a brand representative. “Alert the media — I’m entering my workout era,” Mulvaney, showing off a Nike sports bra, wrote on Instagram. With that, Nike joined brands such as Ulta Beauty, Kate Spade, Haus Labs, CeraVe, Crest and, most infamously, Bud Light, tapping the TikTok personality. This deluge of corporate-sponsored support for Mulvaney is cynical and calculated: The brands all essentially deploying Mulvaney as a weapon in this bizarre gender culture war.