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NBC's Tokyo Olympics coverage spurs 'advertiser anxiety' as viewership continues to decline
Fox News Online ^ | 7/28/2021 | Brian Flood

Posted on 07/28/2021 10:43:54 AM PDT by Avalon Memories

Peacock Network’s costly event shed 49% of viewers from 2016 Rio Games

NBC’s primetime coverage of the Tokyo Olympics continued to spiral downward on Monday, averaging 14.7 million viewers for a 49% drop compared to the equivalent night from the 2016 Rio de Janeiro Games.

(Excerpt) Read more at foxnews.com ...


TOPICS: Breaking News; Japan; News/Current Events; Your Opinion/Questions
KEYWORDS: braking; chat; decline; nbc; nonbreaking; olympics; omg; ratings; sidebarabuse; tokyo; whocares; whoops
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To: Starboard; SaxxonWoods
"get what seems like 5 minutes of actual competition followed by what seems 5-8 minutes of commercials."

I think normal is 6 to 4, meaning six minutes of content followed by four minutes of commercials.
That gives six ten-minute segments per hour, called "blocks" -- A-block, B-block, etc.
Yes, it's not always 6-4, sometimes they split those to 3-2, meaning three minutes content, two minutes of commercials.
And during very special events they may run no commercials.

Anyway, I haven't watched these Olympics, so can't say what they are doing, but it might even resemble American football games where they throw in commercials at every possible opportunity.

And, of course, the most annoying commercials, even if they are relatively short, can seem to run on & on forever.

101 posted on 07/28/2021 1:23:45 PM PDT by BroJoeK (a little historical perspective...)
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To: Sans-Culotte

I have watched some of the Olympics. Most of the athletes are there to represent us proudly. The women’s soccer team and the men’s B ball team can go scratch though.


102 posted on 07/28/2021 1:40:11 PM PDT by MGunny ( )
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To: campaignPete R-CT

3x3 basketball is great. First time I ever watched more than a second of a women’s game let alone an entire one. Half court, 10 minutes or first to 21.


103 posted on 07/28/2021 1:42:55 PM PDT by Impy ("We didn't steal the election, we swear!!!" - Sincerely, The Election Thieves )
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To: copaliscrossing; V K Lee; Liz; GOPJ; rlmorel
YES! On top of the athlete's spoiled brat mentality, the ads are horrible and often are pushing a far left agenda.

* * *

Apparently those ads are what NBC's viewers are looking for. It's the Dem and WOKE crowd NBC carved out for itself over the last 20 years.

The terrible ratings not only WOKE the Peacock, he folded his feathers and scampered out of sight as the advertisers broke out their shotguns.

There must be some stiff performance penalties in the contract with those advertisers. Which means the Olympics will be a big loss for Comcast. Such a shame. /s

Comcast’s big rivals AT&T and Verizon have been bailing out of the entertainment and media business. AT&T put CNN (WarnerMedia) on its chopping block. At least they are well positioned to do well as the era of 5G arrives.

Comcast can't play in 5G because they own no mobile infrastructure. So it's sink or swim for them with entertainment/media as Netflix and Amazon pick off their customers by going over the top.

104 posted on 07/28/2021 1:54:44 PM PDT by poconopundit (Hard oak fist in an Irish velvet glove: Kayleigh the Shillelagh we salute your work!)
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To: DAC21

Yep...people are already bending over backwards to cover for her.


105 posted on 07/28/2021 1:57:18 PM PDT by ealgeone
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To: Sans-Culotte

Me neither. I just saw pictures of the us basketball team , and that’s it.


106 posted on 07/28/2021 2:09:19 PM PDT by max americana (FIRED LEFTARD employees at our office every election since 2008 and enjoyed seeing them cry.)
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To: Avalon Memories

I have maybe watched 2 minutes of the Olympics by accident when changing channels.


107 posted on 07/28/2021 2:26:06 PM PDT by matt04 ( )
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To: Avalon Memories
The very people they have gone out of their way to insult were their best viewers.....liberals don't watch sports...it's beneath them!!!
108 posted on 07/28/2021 2:26:28 PM PDT by ontap
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To: Ratman0823

“ I’d be REALLY pissed if I was the possible alternate who got dropped from the team! ”

I hadn’t thought of that. Hopefully it will cost her some money in endorsements. I guess it depends what she does with the rest of the competition.


109 posted on 07/28/2021 2:43:39 PM PDT by CottonBall (They aren’t afraid of the virus. They are afraid of free Americans!)
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To: meowmeow

“ The Olympics were so much more fun when Russia and Eastern Europe were communists and we were the free world.”

You’re right, it was! We had no chance of winning much, but at least we knew who was us and who was them.


110 posted on 07/28/2021 2:44:58 PM PDT by CottonBall (They aren’t afraid of the virus. They are afraid of free Americans!)
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To: poconopundit

Olympics: BAA HUMBUG!

Often wonder what became of John Carlos, Black Panther Olympian winner in 1968 games. NOT!
The games this year epitomizes “The Summer of Our Discontent”. Hopefully, they will be remembered as
bringing down to Earth the elitist phonies from all
walks of life.

A complete waste of time. Uninteresting displays
by pampered people.


111 posted on 07/28/2021 2:51:45 PM PDT by V K Lee (Resist, we will! Remember, we must!)
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To: Sans-Culotte

What? They’re having Olympics? In Tokyo? Aren’t they afraid of Godzilla?


112 posted on 07/28/2021 2:57:12 PM PDT by Eleutheria5 (不要相信中国。中国是个混蛋 "don't trust China. China is azzhoe" https://www.youtube.com/watch?v=hicC53AhZ6Y)
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To: Avalon Memories

The list of what LIBERAL MARXIST DEMOCRATS have screwed up is so long even freepers wouldn’t read it but here’s a few just from memory........Olympics, NFL, NBA, MLB All Star Game, California, Oregon, Colorado, Washington, Electricity in California, Seattle, Portland, Minneapolis St. Paul, New York, New York City, Journalism, American confidence in the Navy, Air Force and Army, the FBI, the DOJ, Immigration policy, IRAN, Afghanistan and on and on and on endlessly.


113 posted on 07/28/2021 3:02:01 PM PDT by Cen-Tejas
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To: Sans-Culotte

If it weren’t for Free Republic, I wouldn’t even have realized the olympics were occurring.


114 posted on 07/28/2021 3:12:07 PM PDT by EvilCapitalist (Pets are no substitute for children.)
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To: Jeff Chandler

I thought they were re-runs.

Oh I forgot. I don’t watch TV


115 posted on 07/28/2021 3:13:55 PM PDT by AppyPappy (How many fingers am I holding up, Winston? )
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To: NurdlyPeon

except this isn’t true your tagline is very inaccurate. traditional liberalism was okay in some circumstances years ago, these are not liberals we’re dealing with now and until those of us on our side can call these dangerous evil people what they are Neo Maoist/Marxists then we are doomed. Tie these people to the oppressive murderous bastards they get their ideology instead of the nice vanilla word “liberal”.


116 posted on 07/28/2021 3:18:52 PM PDT by snarkytart
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To: DAC21

I’d be very surprised if that were true beyond the Corporate boardroom. They dare not go after the African American girl with “mental” issues. They will be destroyed by the Wokesters, BLM you name it.
/
/

she’s untouchable like most blacks but especially black females, regardless of their vile behavior, and that my friends means they are the truly privileged ones in our culture while they play biggest victims.


117 posted on 07/28/2021 3:21:01 PM PDT by snarkytart
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To: Avalon Memories
I couldn't care less about the Olympics. If I want to
watch men masquerading as women I can go downtown. If I want to see open contempt for our country I can watch a Bella Pelosi speech.
118 posted on 07/28/2021 3:38:25 PM PDT by Gay State Conservative (Trump: "They're After You. I'm Just In The Way")
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To: Avalon Memories

“...Limbo lower now
Limbo lower now
How low can you go?”

by Jon Sheldon and Billy Strange


119 posted on 07/28/2021 3:46:16 PM PDT by PghBaldy (12/14 - 930am -rampage begins... 12/15 - 1030am - Obama's advance team scouts photo-op locations.)
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To: T.B. Yoits

The vast majority of the ads I see are pushing black this and gay that.


120 posted on 07/28/2021 3:47:47 PM PDT by PghBaldy (12/14 - 930am -rampage begins... 12/15 - 1030am - Obama's advance team scouts photo-op locations.)
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