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Cracker Barrel to Aunt Jemima: 5 brands that faced backlash after logo change
Hindustan Times ^
| 8/21/25
| Shamik Banerjee
Posted on 08/22/2025 7:38:02 AM PDT by DallasBiff
On Wednesday, popular US food and gift chain Cracker Barrel announced that they are changing its logo after 48 years, as part of a rebranding effort. The decision to scrap the iconic logo led to backlash on social media. But this is not the first time a popular brand faced backlash for rebranding

(Excerpt) Read more at msn.com ...
TOPICS: Business/Economy; Chit/Chat; Society
KEYWORDS: budlight; crackerbarrel; dei; juliefelssmasino; woke
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To: ridesthemiles
41
posted on
08/22/2025 11:07:12 AM PDT
by
discostu
(like a dog being shown a card trick)
To: ridesthemiles
42
posted on
08/22/2025 11:11:28 AM PDT
by
OKSooner
(Who says shooting woolly mammoths with a 1911 is a bad thing? )
To: OKSooner
43
posted on
08/22/2025 11:35:45 AM PDT
by
left that other site
(You Shall Know The Truth, and The Truth Shall Make You Free.)
To: DallasBiff
I stopped buying Aunt Jemima products. I prefer the Cinnabon syrup and IHOP syrup sold at Walmart. I never bought Uncle Ben’s even before the change. I used to buy Land-o-Lakes butter, but just buy the store brand now because it’s cheaper. There are no Cracker Barrel’s near me. I don’t make a regular habit of it because I brew my own coffee at home, but I will occasionally buy a cup of Dunkin’ coffee at their store, and brew their original coffee blend at home. I wouldn’t touch Starbucks coffee at all.
44
posted on
08/22/2025 12:16:37 PM PDT
by
mass55th
(“Courage is being scared to death, but saddling up anyway.” ― John Wayne)
To: left that other site
It just bothers me, because the Indian Maiden was Lovely, Innocent, and Friendly-looking. How could she possibly be “offensive”.
Because my dad showed me what they did to the maiden when he was growing up.
To: Jamestown1630
The Cracker Barrel guy is Uncle Hershel to the founder of the company.
To: DeplorableTrumpSupporter
I looked it up.
I guess boys will be boys.
47
posted on
08/22/2025 2:21:34 PM PDT
by
left that other site
(You Shall Know The Truth, and The Truth Shall Make You Free.)
To: Red Badger
48
posted on
08/22/2025 2:25:10 PM PDT
by
Fledermaus
("It turns out all we really needed was a new President!")
To: Jamestown1630
They hired a lady to play her. She went around to their facilities talking to employees. Made a ton of money.
Like Reagan did for GE.
49
posted on
08/22/2025 2:27:23 PM PDT
by
Fledermaus
("It turns out all we really needed was a new President!")
To: Fiji Hill; Allegra
“Maybe they should fire the CEO and give this logo a try”:

Hat tip: Allegra
50
posted on
08/22/2025 3:40:25 PM PDT
by
Albion Wilde
(“We’re redoing DC parks, all new grass. I’m good at grass; I have a lot of golf courses.” —DJ Trump)
To: Albion Wilde
Or, CB could try this look:
51
posted on
08/22/2025 3:43:02 PM PDT
by
Albion Wilde
(“We’re redoing DC parks, all new grass. I’m good at grass; I have a lot of golf courses.” —DJ Trump)
To: DallasBiff
There was nothing wrong with Aunt Jemima, or Uncle Ben.
52
posted on
08/22/2025 3:45:00 PM PDT
by
Vision
(“Our Democracy” means "Our Slush Fund." The Left is hate.)
To: left that other site
We girls did it too; and other things with certain match books...
53
posted on
08/22/2025 7:58:42 PM PDT
by
Jamestown1630
("A Republic, if you can keep it.")
To: Jamestown1630
Somehow I missed that! :-)
(((Sheltered, I guess))))
54
posted on
08/22/2025 9:21:16 PM PDT
by
left that other site
(You Shall Know The Truth, and The Truth Shall Make You Free.)
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