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Cracker Barrel to Aunt Jemima: 5 brands that faced backlash after logo change
Hindustan Times ^ | 8/21/25 | Shamik Banerjee

Posted on 08/22/2025 7:38:02 AM PDT by DallasBiff

On Wednesday, popular US food and gift chain Cracker Barrel announced that they are changing its logo after 48 years, as part of a rebranding effort. The decision to scrap the iconic logo led to backlash on social media. But this is not the first time a popular brand faced backlash for rebranding


(Excerpt) Read more at msn.com ...


TOPICS: Business/Economy; Chit/Chat; Society
KEYWORDS: budlight; crackerbarrel; dei; juliefelssmasino; woke

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To: ridesthemiles

stop shouting.


41 posted on 08/22/2025 11:07:12 AM PDT by discostu (like a dog being shown a card trick)
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To: ridesthemiles

:)


42 posted on 08/22/2025 11:11:28 AM PDT by OKSooner (Who says shooting woolly mammoths with a 1911 is a bad thing? )
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To: OKSooner

That’s exactly right!


43 posted on 08/22/2025 11:35:45 AM PDT by left that other site (You Shall Know The Truth, and The Truth Shall Make You Free.)
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To: DallasBiff

I stopped buying Aunt Jemima products. I prefer the Cinnabon syrup and IHOP syrup sold at Walmart. I never bought Uncle Ben’s even before the change. I used to buy Land-o-Lakes butter, but just buy the store brand now because it’s cheaper. There are no Cracker Barrel’s near me. I don’t make a regular habit of it because I brew my own coffee at home, but I will occasionally buy a cup of Dunkin’ coffee at their store, and brew their original coffee blend at home. I wouldn’t touch Starbucks coffee at all.


44 posted on 08/22/2025 12:16:37 PM PDT by mass55th (“Courage is being scared to death, but saddling up anyway.” ― John Wayne)
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To: left that other site
It just bothers me, because the Indian Maiden was Lovely, Innocent, and Friendly-looking. How could she possibly be “offensive”.

Because my dad showed me what they did to the maiden when he was growing up.

45 posted on 08/22/2025 12:53:12 PM PDT by DeplorableTrumpSupporter (FKA ConservaTeen)
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To: Jamestown1630

The Cracker Barrel guy is Uncle Hershel to the founder of the company.


46 posted on 08/22/2025 12:55:23 PM PDT by WashingtonSource
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To: DeplorableTrumpSupporter

I looked it up.

I guess boys will be boys.


47 posted on 08/22/2025 2:21:34 PM PDT by left that other site (You Shall Know The Truth, and The Truth Shall Make You Free.)
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To: Red Badger

And Uncle Ben.


48 posted on 08/22/2025 2:25:10 PM PDT by Fledermaus ("It turns out all we really needed was a new President!")
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To: Jamestown1630

They hired a lady to play her. She went around to their facilities talking to employees. Made a ton of money.

Like Reagan did for GE.


49 posted on 08/22/2025 2:27:23 PM PDT by Fledermaus ("It turns out all we really needed was a new President!")
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To: Fiji Hill; Allegra
“Maybe they should fire the CEO and give this logo a try”:

Hat tip: Allegra

50 posted on 08/22/2025 3:40:25 PM PDT by Albion Wilde (“We’re redoing DC parks, all new grass. I’m good at grass; I have a lot of golf courses.” —DJ Trump)
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To: Albion Wilde
Or, CB could try this look:


51 posted on 08/22/2025 3:43:02 PM PDT by Albion Wilde (“We’re redoing DC parks, all new grass. I’m good at grass; I have a lot of golf courses.” —DJ Trump)
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To: DallasBiff

There was nothing wrong with Aunt Jemima, or Uncle Ben.


52 posted on 08/22/2025 3:45:00 PM PDT by Vision (“Our Democracy” means "Our Slush Fund." The Left is hate.)
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To: left that other site

We girls did it too; and other things with certain match books...


53 posted on 08/22/2025 7:58:42 PM PDT by Jamestown1630 ("A Republic, if you can keep it.")
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To: Jamestown1630

Somehow I missed that! :-)

(((Sheltered, I guess))))


54 posted on 08/22/2025 9:21:16 PM PDT by left that other site (You Shall Know The Truth, and The Truth Shall Make You Free.)
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