President Obama has a problem, one familiar to smarmy salesmen since the beginning of time. His product stinks, and consumers know it. The packaging looked nice at first. The copy was well-written and well-delivered, but the dogs won't eat the food. What to do? The genius of the Obama campaign was inspiring millions of Oprah worshippers, teenyboppers, and similar pop culture aficionados whose only previous experience with voting involved texting a 5 digit number on Tuesday night to choose the next "American Idol," to discover those other elections, the ones with actual consequences. As it turns out, while this strategy...