Weather Channel adopts breezier feel Aim to win new viewers, keep the old Scott Leith - Staff Yes, the Weather Channel can actually get squarer. But that's just the new logo. Beginning Monday, the Atlanta-based king of cable weather will unveil a boxy logo to replace its existing symbol, a well-known but dated badge that has barely changed since the network was founded in 1982. Channel devotees will notice more substantial chages as the year goes on. The Weather Channel, known for years by its staid style and endearingly nerdy approach, is moving to the next step in its evolution...