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Box Office: 'Gravity' Soars, Sets October Record With $55.8 Million Debut [Older Audience Blamed]
Hollywood Reporter ^ | 1:21 PM PDT 10/4/2013 | by Pamela McClintock

Posted on 10/07/2013 10:37:12 AM PDT by Red Badger

UPDATED: The Sandra Bullock-George Clooney space epic -- fueled by adults -- does huge business in 3D; Justin Timberlake-Ben Affleck poker thriller "Runner Runner" folds with $7.6 million.

Once again proving the power of older moviegoers, Alfonso Cuaron's 3D space epic Gravity debuted to a record-breaking $55.8 million in North America, the top October opening of all-time and the best three-day showing for stars Sandra Bullock and George Clooney.

Overseas, Gravity also won the weekend with a solid $27.4 million from 27 markets for a worldwide total of $83 million.

Gravity's launch caps a substantial production and marketing effort by Warner Bros. and years of work on Cuaron's part. The $100 million movie -- doing huge business in 3D cinemas ($44 million) -- appears destined to be a player in this year's awards race, based on critical reaction and box office returns.

GUEST REVIEW: Astronaut Buzz Aldrin on 'Gravity'

Running only 90 minutes, Gravity received an A- CinemaScore and skewed male (54 percent). Adults over the age of 25 made up more than 82 percent of the audience, while nearly 60 percent was over the age of 35. This was evidenced by a sizeable 31 percent jump Saturday, when more adults become available.

"In two days, this movie has become a cultural phenomenon. People who haven't gone to the movies in years, or who only see one or two movies a year, are going to see Gravity," explains Warners domestic distribution president Dan Fellman. At the same time, he says, the film has already begun to play younger.

Gravity revolves around two astronauts left floating in space after their space shuttle is damaged (Bullock has a far bigger role). Producers include David Heyman, who played a key role in Warners' Harry Potter franchise. Heyman and Cuaron, who directed Harry Potter and the Prisoner of Azkaban, brought the project to Warners after Universal put it into turnaround.

All told, 80 percent of Gravity's opening-weekend revenue came from 3D screens. It's a needed boost, considering the dramatic decline in 3D attendance. It's one of the highest 3D splits ever. (Avatar's 3D share on opening weekend was 72 percent, while Life of Pi's was 68 percent.) Internationally, the 3D share was 70 percent.

Imax theaters generated a hearty $11.2 million in North America, or 20 percent of the total take, representing the top October showing of all-time for the large-format cinema chain, as well as the No. 9 opening of all-time.

Paranormal Activity 3 was the previous record holder for a top October opening ($52.6 million), followed by Jackass 3-D ($50.4 million), Taken 2 ($49.5 million) and Scary Movie 3 ($48.1 million). Bullock's previous best was The Heat ($39.1 million); Clooney's record was Batman & Robin ($42.9 million).

Internationally, Russia -- a booming market for 3D -- led with $8.1 million. In Europe, Gravity did solid business in Germany ($3.8 million), Italy ($2.6 million) and Spain ($2.3 million). The movie has yet to open in a raft of key markets, including the U.K., France, Brazil, Mexico and Japan.

Imax's foreign take was $3.2 million for a global total of $14.4 million.

Adding intrigue to the weekend, Sony held sneaks of Paul Greengrass' Somali pirate drama Captain Phillips, starring Tom Hanks, in 800 theaters Saturday night, a week ahead of its opening. Sony said there were sell-out crowds in cities such as Los Angeles and New York, but that the screenings were 75 percent full on average.

The only other new wide player this weekend was New Regency and 20th Century Fox's gambling thriller Runner Runner, starring Justin Timberlake and Ben Affleck. Runner Runner quickly folded despite its star power, taking in only $7.6 million after earning a dismal C CinemaScore. The saving grace is the film's reported $30 million budget. Internationally, the movie is likewise doing subdued business, grossing $23.6 million to date from 52 markets for a world total of $31.2 million.

"Considering the movie's cost, we'll be just fine," Fox senior vp distribution Spencer Klein said.

Runner Runner was directed by Brad Furman and stars Gemma Arterton and Anthony Mackie. New Regency, which fully financed the film, partnered with Leonardo DiCaprio's Appian Way on the project.

From a script by Brian Koppelman and David Levien (Rounders), Runner Runner revolves around a Princeton University student (Timberlake) who is lured into an Internet poker scam by the owner of a popular gambling website (Affleck).

Runner Runner placed No. 3 after Gravity and Sony holdover Cloudy With a Chance of Meatballs 2, which grossed a pleasing $21.5 in its second weekend, for a North American total of $60.6 million.

Alcon Entertainment and Warners' Prisoners continued to thrive in its third weekend, placing No. 4 with $7.6 million and pushing the film's domestic total to $55.6 million.

Ron Howard's Rush fell to No. 5 in its second week, tumbling 56 percent to $4.4 million for a North American total of $18.3 million. The Formula One drama, starring Chris Hemsworth and Daniel Bruhl, is making up ground overseas, where it has already earned north of $30 million.

Joseph Gordon-Levitt's directorial debut Don Jon likewise saw a substantial decline in its second outing, falling 54 percent to $4.2 million for a domestic total of $15.2 million.

Among more limited offerings, Pantelion Films -- the joint venture between Lionsgate and Grupo Televisa -- entered the market with another Spanish-language film on the heels of the success of Instructions Not Included.

Romantic comedy Pulling Strings, starring Mexican celebrity Jaime Camil, placed No. 9 with $2.5 million. That's far less than the $7.8 million opening of Instructions Not Included at the end of August, but with Gravity sucking up much of the oxygen, it's still a solid start. Pulling Strings also is facing competition from Instructions Not Included, which is expected to earn a pleasing $1.9 million for the weekend, bringing its North American total to $41.3 million.

Pulling Strings, set in Mexico City, stars Camil as a mariachi who falls for an American embassy employee (Laura Ramsey).

Nicole Holofcener's Enough Said, starring the late James Gandolfini opposite Julia Louis-Dreyfus, cracked the top 10 chart as it expanded into a total of 437 theaters in its third weekend, grossing $2.2 million for Fox Searchlight. The film's domestic total is $5.4 million.

Not far behind was the Metropolitan Opera's The Met: Live in HD program, which kicked off its eighth season Saturday with a live transmission of Eugene Onegin. The broadcast grossed $1.9 million from 800 theaters in North America, with an additional 108,000 people seeing it overseas.


TOPICS: Business/Economy; Culture/Society; News/Current Events
KEYWORDS: boxoffice; gravity; hollywood; movie; sandrabullock; scifi
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To: Brooklyn Attitude
I find the trailer annoying so I wont be seeing it. Its mostly Bullock making stupid desperate noises while flailing aroud.

I also was annoyed a lot by the trailer.

A lot of yelling and CGI hype. Ugh.

I hope the 2 hour version is better.

81 posted on 10/07/2013 1:52:13 PM PDT by what's up
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To: cherry
and mostly because Bullock is in it...how can people not love her...

I usually like her OK but the last movie she was in ("The Heat") was full of gutter talk. No class whatsoever.

Ugh. I wish she wouldn't descend to that.

82 posted on 10/07/2013 1:54:53 PM PDT by what's up
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To: what's up

It’s better, because the 3D stuff is amazing and it’s a very beautiful film.

As for Sandra Bullock, her role probably didn’t give her a lot. She was supposed to be a researcher who had received only a few months training on being in space and suddenly found herself in the worst possible situation and had to cope. So an emotional reaction was to be expected in this situation.

The only thing I found touching, which I posted earlier, is that at one point, desperate, she wants to pray but can’t. She says that she can’t pray because nobody ever taught her to pray. To me, that was a very, very touching line.

She finally “prays” to her daughter, who died at the age of 4, as her “angel” to bring her home.

But I thought the “nobody taught me to pray” line was pretty devastating.


83 posted on 10/07/2013 2:13:48 PM PDT by livius
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To: what's up

I might watch if it comes out on cable but only in hope of watching Clooney burn up in the atmosphere or die a lingering death.


84 posted on 10/07/2013 2:21:26 PM PDT by Brooklyn Attitude (Things are only going to get worse.)
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To: truth_seeker

“Or looking at it differently, she is bright because she dumped him.”

Someone who knowingly puts their hand on a hot stove is not “bright” because they remove it.


85 posted on 10/07/2013 2:25:47 PM PDT by Brooklyn Attitude (Things are only going to get worse.)
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Comment #86 Removed by Moderator

To: Chickensoup

And of course I stand by mine: you ignorant fool...

...you know, when you disagree with someone, or are offended by his/her comments, it is possible to refute that opinion without resorting to ad hominems...it would in fact reinforce your argument to exercise restraint...

...you should try it...


87 posted on 10/07/2013 5:37:09 PM PDT by IrishBrigade
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To: selfdefense

The word, “Moros\or fool”, as used in our text is a spiteful word—pronouncing hatred and dishonor. This reveals a haughty taunting of a brother—maliciously censuring him as abandoned of God. This word, “fool,” pronounces a man to be without grace—it touches his spiritual condition. Jesus said, “whosoever shall say to a brother, “Moros\or Thou fool,” [which means, “Dull or stupid—heedless—blockhead—absurd—fool, Thou child of hell], “shall be in danger of hell fire.

_____________

You are many things but not a brother so again:

ignorant fool.


88 posted on 10/07/2013 5:38:25 PM PDT by Chickensoup (...We didn't love freedom enough... Solzhenitsyn.)
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To: IrishBrigade

...you know, when you disagree with someone, or are offended by his/her comments, it is possible to refute that opinion without resorting to ad hominems...it would in fact reinforce your argument to exercise restraint...

...you should try it...
___________________________________

Nonsense. Strong ideas use strong words. People who continuously caution restraint lose elections, lose countries, lose cultures and lose arguments. Look at what Solzhenitsyn said about restraint and the prison it put him and others in, not to mention the deaths.


89 posted on 10/07/2013 5:41:44 PM PDT by Chickensoup (...We didn't love freedom enough... Solzhenitsyn.)
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Comment #90 Removed by Moderator

To: livius

But I thought the “nobody taught me to pray” line was pretty devastating.

_______________

and so true these days.


91 posted on 10/07/2013 5:45:22 PM PDT by Chickensoup (...We didn't love freedom enough... Solzhenitsyn.)
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To: Chickensoup

This word, “fool,” pronounces a man to be without grace—it touches his spiritual condition. Jesus said, “whosoever shall say to a brother, “Moros\or Thou fool,” [which means, “Dull or stupid—heedless—blockhead—absurd—fool, Thou child of hell], “shall be in danger of hell fire.

__________—

If you read this clearly Jesus was talking about brothers (believers) being spared. Not about those already without grace.


92 posted on 10/07/2013 5:51:51 PM PDT by Chickensoup (...We didn't love freedom enough... Solzhenitsyn.)
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To: Chickensoup

People who continuously caution restraint lose elections, lose countries, lose cultures and lose arguments.

...the culture which calls itself ‘Islam’ couldn’t possibly agree more with you, madam...

Look at what Solzhenitsyn said about restraint and the prison it put him and others in, not to mention the deaths...

...ah, so ‘restraint’ put him in prison...not his political enemies...ok, I get it...


93 posted on 10/07/2013 5:52:40 PM PDT by IrishBrigade
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Comment #94 Removed by Moderator

To: selfdefense

So if you “Judge” a man or woman to be without grace it’s okay to call them a FOOL?....Or to CONDEMN them?...

_______________

Looks like the Bible says one can discern in this manner. Judgment and discernment are an integral part of both the New and Old Testament of the Christian Bible.


95 posted on 10/07/2013 8:22:07 PM PDT by Chickensoup (...We didn't love freedom enough... Solzhenitsyn.)
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To: IrishBrigade

...ah, so ‘restraint’ put him in prison...not his political enemies...ok, I get it...

_________________

as HE said, by doing nothing, by “restraint” the enemies rounded up millions of people who did not raise their voices, did not fight back.


96 posted on 10/07/2013 8:24:28 PM PDT by Chickensoup (...We didn't love freedom enough... Solzhenitsyn.)
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To: IrishBrigade

People who continuously caution restraint lose elections, lose countries, lose cultures and lose arguments.

...the culture which calls itself ‘Islam’ couldn’t possibly agree more with you, madam...
___________________________

And the reason Islam is winning the cultural battles in Europe as well as in parts of Asia is that they do not restrain. Neither has Putin in Russia.


97 posted on 10/07/2013 8:26:26 PM PDT by Chickensoup (...We didn't love freedom enough... Solzhenitsyn.)
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To: cherry

I adore Sandra Bullock, have ALWAYS seen her in family type movies,
never has she put herself out there in some raunchy sex film! She has
managed to keep her reputation clean as a whistle!! In HOLLYWIERD
this is quite an accomplishment!!!


98 posted on 10/07/2013 8:29:45 PM PDT by Kit cat (OBummer must go)
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Comment #99 Removed by Moderator

To: livius

Indeed, I did notice. Bambi. . .such a putz.


100 posted on 10/08/2013 6:27:39 AM PDT by Hulka
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