Free Republic

NEW YORK — Americans born between 1946 and 1964 are accustomed to being catered to, but that's not the case with much of television today. Now there's some new evidence that they're finding this mighty irritating. A study conducted by Harris Interactive suggests that the television industry's obsession with youth is backfiring. Nearly two-thirds of Americans say they believe that most TV programming and advertising is targeted toward people under 40, the survey said. More than 80 percent of adults over 40 say they have a hard time finding TV shows that reflect their lives. A significant number of baby...

If you had to choose between your PC, TV set or mobile phone, which one would you pick? That was one of the questions researcher Forrester posed to almost 4800 households in the US and, although the TV set still ruled the roost in most homes, the study showed that it was no longer the top gadget of choice among the young and prosperous. Forrester found that less than 20 per cent of the gen Y group (aged 18-26) ranked TVs top compared with the 37 per cent who rated their PCs as the most important. A further 27 per...