THE Federal Government is ready to fend off any outcry over its use of the term "bloody hell" in a new international ad campaign targeting foreign visitors. The $180 million campaign, unveiled today by Tourism Minister Fran Bailey, seeks to lure international travellers Down Under by posing the question: "Where the bloody hell are you?" The question follows a sequence of footage in which everyday Australians are shown saying: "We've poured you a beer, we've shampooed the camel, we've got the 'roos off the green, we've got the sharks out of the pool and we've saved you a spot on...