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Keyword: armyexperiencecenter

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  • Army Deploys 'Experience Center'(Philadelphia mall feat. giant screens, helicopter sims and cafe)

    08/30/2008 2:06:38 PM PDT · by Stoat · 11 replies · 336+ views
    Adweek, various others ^ | August 29, 2008 | Andrew McMains
    Army Deploys 'Experience Center' The high-tech launch in a Philadelphia mall features giant TV screens, helicopter simulators and a cafe Aug 29, 2008 -By Andrew McMains   NEW YORK The U.S. Army today opened an "Army Experience Center" in a major mall in Philadelphia with the goal of explaining how the modern Army operates and becoming a hub for community outreach programs. But unlike recruitment centers in office complexes, the center is surrounded by retail stores and designed to look hip and modern, with giant plasma screen televisions, brushed stainless steel fixtures, interactive displays, helicopter and Humvee simulators, a gaming...