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Jackson Lee blasts 'demeaning' Pepsi Super Bowl ad
The Hill ^ | 02/09/11 08:56 AM ET | Pete Kasperowicz

Posted on 02/09/2011 10:41:43 AM PST by BradtotheBone

Rep. Sheila Jackson Lee (D-Texas) took to the House floor Tuesday night to criticize what she called a "demeaning" Pepsi ad that aired during the Super Bowl.

In the ad for Pepsi Max, a black woman sitting on a park bench gets angry with her husband after an attractive, white female jogger sits down next to the couple and smiles and waves at the man.

After the man smiles back, his girlfriend or wife gets angry and whips her Pepsi Max can at him. The man ducks, and the can hits the attractive jogger in the head. The ad is titled "Love hurts."

Jackson Lee said it was ridiculous for the soft drink maker to air the advertisement during African-American history month.

"In this month of African-American history where we're trying to celebrate what is good and great, it certainly seems ridiculous that Pepsi would utilize this kind of humor," she said. "It was not humorous. It was demeaning — an African-American woman throwing something at an African-American male and winding up hitting a Caucasian woman."

(Excerpt) Read more at thehill.com ...


TOPICS: Culture/Society; Extended News; Front Page News; Government; US: Texas
KEYWORDS: ads; domesticviolence; jacksonlee; pepsi; racism; superbowl
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To: b4its2late

We watched all the ads on YouTube. I have to say, it made me uncomfortable.

I didn’t notice the color of the people until I thought about it afterward, but just the idea that they ran away was nasty.

I have no clue what they were thinking.

This is an example of a great Superbowl commercial
http://www.youtube.com/watch?v=7DZao4kN73M


61 posted on 02/09/2011 11:10:46 AM PST by netmilsmom (Happiness is a choice.)
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To: ClearCase_guy

If anyone here thought the ad was funny - would they like their wife, sister or daughter assaulted like that? Being hit so hard that she would be kocked to the ground and senseless? Real hysterical right? I mean it was just some dumb white woman who probably deserved it as they RAN off after hurting her. Hilarious.

People now are so conditioned by seeing crap like this on Obama TV that they accept it. It was funny like the Black Panthers running the polling booths? Funny like Obama running the national debt from $7 trillion to over $14 trillion in 18 months ceuase the dumb white people voted for him?

It is gonna be real funny when the dollar loses reserve currency status in 2011 or 2012 like the pound did in the 1970s and your standard of living is cut and half. At that time - people are gonna be coming for your “stuff” and will take it by force, which will be real ******g funny - won’t it?


62 posted on 02/09/2011 11:11:02 AM PST by Frantzie (HD TV - Total Brain-washing now in High Def. 3-D Coming soon)
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To: BradtotheBone
You notice the Black couple take off after injuring the white woman. No remorse and no aide. No responsibility for their act! Typical behavior by a thug culture.
63 posted on 02/09/2011 11:11:16 AM PST by Red_Devil 232 (VietVet - USMC All Ready On The Right? All Ready On The Left? All Ready On The Firing Line!)
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To: unique

Hate to say it but I agree with Sheila Jackson Lee in this case. I’m tired of the media constantly pushing blackman + white female (usually blonds.) I went to the gym today and that was the pictures on the wall, always the same pairing from these 2 groups. You never see blackman + Pakistani woman for example. Always white female. Always.

Black women should feel angry. I’ve seen stats where they’re having a hard time finding romantic partners, many black women are upwardly mobile and there are many black female professionals who are hot. They should be treated much better than this.


64 posted on 02/09/2011 11:11:30 AM PST by MrInvisible
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To: Travis McGee

First time I heard of this was today, on Rush’s show. I don’t find it funny and find it offensive. Especially considering the level of black on white crime in this country, which gets ignored or condoned or explained away. It is OK to hate whites or Christians or straights or men or conservatives today.


65 posted on 02/09/2011 11:11:34 AM PST by PghBaldy (Like the Ft Hood Killer, James Earl Ray was just stressed when he killed MLK Jr.)
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To: Red Badger
Isn’t she the one who wanted “African-American” names for hurricanes?..........

Yep, but not going there, not for even a second.

Some more of SJL's greatest hits:

on July 4, 1996, on the live broadcast with JPL of the Mars rover video, she wanted to know if they would go near the Apollo 11 landing site

a few months ago she talked about 2 Vietnams in a House floor speech

Do you wonder if perhaps local Houston news folks ever show her activities? If they do, how does this moron get re-elected?

66 posted on 02/09/2011 11:11:40 AM PST by WarEagle (Can America survive a President named Hussein?)
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To: Frantzie

Most of these commercials were take-offs on Idiocracy’s “Ow, My Balls!” All that was missing was an ad for Brawndo.


67 posted on 02/09/2011 11:12:22 AM PST by dfwgator
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To: All
You are all missing the point.

It's not about assaulting anyone. Jackson Lee is offended that the black man in the ad finds the white woman attractive.

68 posted on 02/09/2011 11:12:59 AM PST by GSWarrior (Businessmen are more trustworthy than preachers, professors and politicians.)
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To: Frantzie

Frantzie, I didn’t see the add. I’m responding to other people’s descriptions.

You could very well be correct.

The part I was responding to, was the idea this guy being a black person, it was an insult. I don’t see that aspect of it being racist.

Hitting the white person with the can and acting as if that didn’t matter certainly would have been.


69 posted on 02/09/2011 11:13:24 AM PST by DoughtyOne (All hail the Kenyan Prince Obama, Lord of the Skid-mark, constantly soiling himself and our nation.)
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To: BradtotheBone

I find the existance of Sheila Jackson Lee to be an insult to the rest of the animal kingdom.


70 posted on 02/09/2011 11:13:31 AM PST by SampleMan (If all of the people currently oppressed shared a common geography, bullets would already be flying.)
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To: reagan_fanatic
This stupid b*tch would find racism in an oreo cookie.

That is NOT funny! Oreos ARE in fact very racist in every sense. They always have been.

I hate oreo cookies and the company should be sued.

71 posted on 02/09/2011 11:13:50 AM PST by 240B (he is doing everything he said he wouldn't and not doing what he said he would)
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To: Svartalfiar

Well, when’s my Czech American month?


72 posted on 02/09/2011 11:14:26 AM PST by MrInvisible
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To: BradtotheBone

Ms. Lee, I’m afraid your Race Card has expired.


73 posted on 02/09/2011 11:14:27 AM PST by Sloth (If a tax cut constitutes "spending" then every time I don't rob a bank should count as a "desposit.")
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To: BradtotheBone
Our country is broke. The services promised to millions of American's is broke. We are at war. We have un-precedented un-employment. We have crushing Government regulation killing the economy.

And this idiot is worried about a Pepsi commercial?

74 posted on 02/09/2011 11:15:56 AM PST by Michael Barnes
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To: Sloth

I had a receipt in my wallet for a long time, and when I looked at it the other day, all the printing had worn off.

Most of these people’s race cards are like that.


75 posted on 02/09/2011 11:17:38 AM PST by MrB (Tagline suspended for important announcement on my home page. Click my handle.)
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To: 1000 silverlings
what’s in that ad is also the idea that black men prefer white women every chance they get, and black women dont like it one bit. It’s disturbing on a few levels

Given the nasty, violent attitude of the woman in the ad, is it surprising that a guy would prefer a more gentle, feminine woman?

76 posted on 02/09/2011 11:18:47 AM PST by PapaBear3625 ("It is only when we've lost everything, that we are free to do anything" -- Fight Club)
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To: Jack Hydrazine

Good one Jack!


77 posted on 02/09/2011 11:20:22 AM PST by Dr. Bogus Pachysandra ( Ya can't pick up a turd by the clean end!)
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To: BradtotheBone

God help me, but I’m going to (partially) agree with Spacewoman Lee here.

The black woman in the ad was domineering, demanding, and violent from the start, in a stereotypical way. The black man was skulking and henpecked. The white jogger was nice and friendly and much more attractive than the black woman. The black man warmed to the jogger immediately and the black woman responded with scowling ugliness and uncontrolled violence that harmed an innocent. The blacks then hightailed it rather than rendering aid or staying to take responsibility.

I’ve seen numerous cellphone videos that play scenes similar to this out for real that have been posted on youtube. It is for fear of becoming a victim of such uncivilized behavior that many people move to the suburbs and stay there. Yes, the commercial was exaggerated and played for laughs, but the underlying character and behavior patterns are real and serious.


78 posted on 02/09/2011 11:20:37 AM PST by rogue yam
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To: rogue yam

So, in other words, you’re saying she was offended because the ad revealed truths about her culture that she’d prefer remain unspoken.


79 posted on 02/09/2011 11:23:13 AM PST by MrB (Tagline suspended for important announcement on my home page. Click my handle.)
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To: BradtotheBone

I’m really tired of racists like her.

Just for argument sake: In some ways, couldn’t it be said that the commercial pointed out how normal it is for persons to be attracted to one another without consideration of their skin color? That we are not a nation of bigots. That attraction and love in our culture isn’t limited or precluded by race. That maybe we all very much do ‘...want to just get along’?


80 posted on 02/09/2011 11:23:18 AM PST by Made In The USA (This post may be recorded for quality purposes.)
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