Posted on 12/02/2025 5:31:56 AM PST by Diana in Wisconsin
Beer and Wisconsin go together like brats and, well, beer. But for quite some time, a bottle from America's oldest brewery has not been available in the Badger State.
That's changing soon.
Yuengling on Monday announced it will expand its distribution into Wisconsin starting next year. The brewer began selling its beer in Illinois earlier this year.
"As a 6th-generation family brewer, our family has always believed that great beer brings people together," Chief Administrative Officer Wendy Yuengling said. "Each new state we enter feels like welcoming more people into the Yuengling family."
Founded in Pottsville, Pa. in 1829, Yuengling holds the title of America's oldest-operating brewery. In 2020, the brewer announced a joint venture with Molson Coors allowing it to expand its sales into the Midwest and further west.
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Good beer. Popular here in Ohio.
As much as I like Yuengling, I prefer to support the many local craft breweries in the Valley of the Sun.
Maybe we will find Two Women Totally Naked.
L
Their Black and Tan is awesome.I do like the flight, also...
Your jib ... I like its cut.
Really? WOW. I was wondering if they were still around. I encountered it at a MLB stadium back in the day when I watched MLB.
Full disclosure: I don't like beer.
Yours ain’t bad either.
Best,
L
Although IPAs are still popular, the trend in craft beer is moving towards traditional lagers and pilsners (my favorite), which might explain why Yuengling is expanding its territory.
Agree on the Pilsner. I like the Italian Peroni a lot, but it is also part of the duopoly.
I discovered Yuengling while vacationing in Sunny Florida 30-some years ago. We would pack every bit of empty space in the car with the stuff when it was time to head back to Misery.
A few years back they began selling here and I drank enough of the stuff to float an ocean liner.
I don’t drink much these days. Racetrack weekends and an occasional get-together/BBQ/etc. at the house, but when I do want a beer it’s going to be either Yuengling or STAG, with a Ranger Imperial Voodoo (Mrs. Augie’s favorite) every now and then.
In Indiana, we had Killians(Coors) draft everywhere. Then Yuengling moved in and no more Killians.
We like their black and tan.
Yuengling landed in Missouri a couple years back. Sales still brisk. Good beer.
At the 2019 Badger-Gopher game, on ESPN’s College Game Day, a kid held a sign for the entire show that read:
“Spotted Cow is Just Okay”
Talk about fighting words.
Their lager is good. They make a nice Black and Tan.
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