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Pantone names its color of the year for 2025
Channel 3000 News/CNN ^ | December 5, 2024 | CNN Staff

Posted on 12/05/2024 7:13:51 AM PST by Diana in Wisconsin

Pantone has named an “evocative soft brown” its color of the year for 2025, continuing a tradition that has now run for more than a quarter of a century.

In a statement published Thursday, the global color specialist said Mocha Mousse was “a mellow brown infused with a sensorial and comforting warmth.”

“A warming rich brown hue, PANTONE 17-1230 Mocha Mousse nurtures with its suggestion of the delectable quality of cacao, chocolate and coffee, appealing to our desire for comfort,” it added.

Leatrice Eiseman, executive director of the Pantone Color Institute, said the color evokes “thoughtful indulgence.”

“Sophisticated and lush, yet at the same time an unpretentious classic, PANTONE 17-1230 Mocha Mousse extends our perceptions of the browns from being humble and grounded to embrace the aspirational and luxe,” she said in the statement.

Laurie Pressman, vice president of the Pantone Color Institute, added that Mocha Mousse feeds into a desire for harmony.

“With that in mind, for Pantone Color of the Year 2025, we look to a color that reaches into our desire for comfort and wellness, and the indulgence of simple pleasures that we can gift and share with others,” she said.

Each December, Pantone names a color of the year for the following year, and this is the 26th time that it has done so.

To make their pick, experts at the Pantone Color Institute trawl through high-fashion runways, interior design trends, pop culture moments and human psychology.

The first Color of the Year was Sky Blue in 1999, while more recent choices include Peach Fuzz — “a light, fruity tone that conjures peace and serenity” — in 2024. and Viva Magenta — “an unconventional shade for an unconventional time” — in 2023.


TOPICS: Business/Economy; Conspiracy; Hobbies; Society
KEYWORDS: brown; colorgods; colorinstitute; decor; fashion; manufacturing; pantone; pci; retailhell; thecolorgods
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"It's Brown, Jim!"


1 posted on 12/05/2024 7:13:51 AM PST by Diana in Wisconsin
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To: Diana in Wisconsin

Meghan Markle should be delighted.


2 posted on 12/05/2024 7:14:36 AM PST by mewzilla (Swing away, Mr. President, swing away!)
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To: FRiends
Posting for others who have survived, 'Retail Hell' and actually had to KNOW this kind of stuff. :)


3 posted on 12/05/2024 7:16:40 AM PST by Diana in Wisconsin (I don't have, 'Hobbies.' I'm developing a robust Post-Apocalyptic skill set.)
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To: mewzilla

‘Mocha Grifter’ *SNORT*


4 posted on 12/05/2024 7:17:25 AM PST by Diana in Wisconsin (I don't have, 'Hobbies.' I'm developing a robust Post-Apocalyptic skill set.)
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To: Diana in Wisconsin

Congratulations on picking the most depressing color in the spectrum.

When’s the last time anyone has seen anything brown and said “wow that looks sharp”.....me either.


5 posted on 12/05/2024 7:18:48 AM PST by V_TWIN (America...so great even the people that hate it refuse to leave!)
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To: mewzilla
What does the "Marshmellow on two toothpicks" have to do with this


6 posted on 12/05/2024 7:19:04 AM PST by ImJustAnotherOkie
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To: Diana in Wisconsin

Uranus Brown-25 was a close #2......................


7 posted on 12/05/2024 7:20:22 AM PST by Red Badger (Homeless veterans camp in the streets while illegals are put up in 5 Star hotels....................)
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FWIW, my personal preference is SHTF brown...

;^)

8 posted on 12/05/2024 7:22:28 AM PST by Who is John Galt? ("...mit Pulver und Blei, Die Gedanken sind frei!")
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To: Diana in Wisconsin

Kamala Emhoff in a bottle


9 posted on 12/05/2024 7:23:16 AM PST by Worldtraveler once upon a time (Degrow government)
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To: T.B. Yoits

To be known as “skid mark brown”.


10 posted on 12/05/2024 7:26:41 AM PST by T.B. Yoits
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To: Diana in Wisconsin

Grocery bag brown (if you’re old enough)


11 posted on 12/05/2024 7:27:37 AM PST by bigbob (Yes. We ARE going back!)
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To: Diana in Wisconsin

I was hoping for Orange, but I wasn’t optimistic.


12 posted on 12/05/2024 7:27:40 AM PST by ClearCase_guy
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To: Diana in Wisconsin
Better then that awful gray and white they are painting everything.

I do not mind those as accent colors but for the love of mike people. Stop being afraid of color. It will not bite.

13 posted on 12/05/2024 7:28:37 AM PST by Harmless Teddy Bear ( Not my circus. Not my monkeys. But I can pick out the clowns at 100 yards.)
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To: ImJustAnotherOkie

She always looks like she needs a bath


14 posted on 12/05/2024 7:28:39 AM PST by SMARTY (In politics, stupidity is not a handicap. Napoleon Bonaparte I)
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To: Diana in Wisconsin
The color in question:

15 posted on 12/05/2024 7:29:18 AM PST by struggle
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To: Diana in Wisconsin

When I dated a gal in home economics at ISU, she asked me if I knew why emerald green was the popular color that year. Being a dumb ag student I said I didn’t.

“That color was picked by a committee 5 years ago. then the dye makers went to work, the cloth makers, the designers, the marketers, etc.” fashion is created.

Folks, Trump picked the new fashion called MAGA 12 years ago. It has been a slow process getting it into the culture but it is here. It is our job to keep it popular.

If we don’t there is some one out there working on a new fashion that we won’t like. might be hula hoops.


16 posted on 12/05/2024 7:30:34 AM PST by PeterPrinciple (Thinking Caps are not longer being issued, but there must be a warehouse full of them somewhere)
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To: ClearCase_guy

Isn’t this the year of “peach fuzz”?


17 posted on 12/05/2024 7:32:04 AM PST by 9YearLurker
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To: Diana in Wisconsin

are we supposed to have a reaction?


18 posted on 12/05/2024 7:34:15 AM PST by Sacajaweau
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To: Diana in Wisconsin

This drives the marketing industry, especially clothing, but even remodeling, furniture, even paint colors.

Everyone feels the need to keep up with the *new* and *latest* fashion trends.

When we remodeled our kitchens, we ignored the current trend of gray. We did the first one in one house in natural maple, with Pergo flooring and a light colored countertop. We just happened to look online and the house recently sold, and it still has the same 25 year old kitchen that still looks great from the pictures.

The last house we sold also used natural maple cupboards and a dark countertop as contrast and it fits the old house very well. A modern kitchen in an old house just wasn’t going to work.

We never cared about style. That way nothing every goes out of style. Nobody is going to buy the house and grumble about the kitchen being gray that it’s so 2000’s, like the blue, pink, and yellow bathrooms from the 50’w and 60’s, or that horrible harvest gold, burnt orange, avocado green from the 70’s.


19 posted on 12/05/2024 7:35:37 AM PST by metmom (He who testifies to these things says, “Surely I am coming soon." Amen. Come, Lord Jesus)
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To: ImJustAnotherOkie

A million women to choose from

and Harry picked her...


20 posted on 12/05/2024 7:36:40 AM PST by SaveFerris (Luke 17:28 ... as it was in the Days of Lot; They id Eat, They Drank, They Bought, They Sold ......)
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