"Unfortunately, I'll have to switch to
another cheap beer, maybe Hamms
I'm thinking of."
Posted on 05/02/2023 4:22:41 PM PDT by Libloather
Bud Light is in "serious trouble" and could lose the title of bestselling beer in America as backlash to the infamous promo with transgender activist Dylan Mulvaney continues to haunt the company, according to a report in its hometown paper.
The St. Louis Post-Dispatch published a scathing story, "Bud Light sales continue to plummet after transgender marketing controversy," that put a spotlight on the massive decline.
Bud Light in-store sales have dropped 26% during the week that ended April 22, the Post-Dispatch reported, citing data from Connecticut-based Bump Williams Consulting, which specializes in the beverage alcohol industry.
The Post-Dispatch noted "the decline is only accelerating" as Bud Light had shed 21% of its sales the previous week and 11% the week before that. Total sales are down 8% for the year, according to the paper.
Bump Williams himself, the founder and CEO of the company that shares his name, told the Post-Dispatch that Bud Light is still the top-selling beer in America but "Bud Light is in serious trouble this year" if Anheuser-Busch can’t halt the decline soon.
"I think it runs the risk of losing that No. 1 position at the end of calendar year 2023 to Modelo Especial," Williams told the paper.
Anheuser-Busch, which has long been headquartered in St. Louis where the Post-Dispatch has significant influence, has been mocked, criticized and boycotted since the pact with Mulvaney was revealed.
The issue began in March when Mulvaney publicized that the beer company sent packs of Bud Light featuring the influencer’s face as a way to celebrate a full year of "girlhood."
(Excerpt) Read more at foxnews.com ...
bud light
easy to drink
easy to enjoy
easy to buy another brand
That man always has insane crazy eyes...
LOL!
The trannys wont suffer if Bud Lite dies. No one will and the company knows it. What market is InBev protecting?
College fave was a $5 case of peils. Would bring that on campus for game night, hearts and pinnacle.
“Memo to Miller - go with the BOGO sale starting tomorrow.”
Tonight was the first time I have ever seen a beer special display in the produce section of the neighborhood supermarket. Produce is near the entrance to the shopping area of the store. Corona Lite had a large display with plenty of six-packs for shoppers to carry away. I have also noticed the number of facings devoted to Bud Light has declined in the refrigerated beer section.
Lots of people drank it.
I drink Miller/Coors.
Not everybody can afford 12 bucks a 6 pack.
I will try a good strong stout from time to time but only when traveling.
Bud Light decided to come out of some weird beer closet that nobody knew ever existed.
Oh well.
"Unfortunately, I'll have to switch to
another cheap beer, maybe Hamms
I'm thinking of."
That’s simpleton VP said she did this because the brand was declining. Wouldn’t it be grand if we could crush it. Make them abandon the label as too toxic and come up with some other name for their swill
Thats all they had to do, but they grabbed their ankles for the transformer crowd.
Woke=Broke. That is ALL the AB marketing team needed follow. I am so happy that American’s are waging a war with their wallets—it’s all the ammo that is needed to win big-time.
they are protecting their corporate social credit score
blackrock with their esg
and
HRC with their corporate equality index
In a way I find it more notable that Bud Light is the largest selling beer in America, even before that creepy little pervert came into the picture. I find that pretty disturbing.
BL WAS just one of many ADSs. [Alcohol Delivery System]
MANY other choices.
Exactly- i like beer but would drink puddle water before a bud or bud lite
If every household in the country would suddenly stop paying for cable the entire deep state would collapse.
Dive! Dive! Dive!
How low can you go?
bankwalker wrote:
If every household in the country would suddenly stop paying for cable the entire deep state would collapse.
we have the power
we just dont use it
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