Posted on 08/13/2018 11:54:32 AM PDT by Diana in Wisconsin
Like Coke and Pepsi, Oreo and Hydrox have been engaged in a century-long retail product feud. Released in 1908, four years before the first Oreo rolled off the factory lines, Hydrox has long had to contend with the perception they’re the knock-off. Oreo became the preferred chocolate-and-cream cookie snack, with most citing Nabisco (and now Mondelēz) as having the marketing muscle to smother their smaller competitor.
But according to a new Federal Trade Commission complaint filed by Hydrox, Oreo’s success isn’t strictly the result of deeper corporate pockets. Leaf Brands, the current owners of Hydrox, are alleging that Mondelēz is engaged in acts of store sabotage to keep Oreo the king of the cookie hill.
According to a story in the Jewish Telegraphic Agency, Leaf is arguing that their kosher-approved Hydrox isn't getting fair representation at the retail level. They claim Mondelēz sales representatives that do the stocking directly for stores rearrange product so that Hydrox are obscured or otherwise out of sight for consumers while Oreos are displayed prominently.
A Facebook post on the official Hydrox page confirms that the company has taken its allegation to the FTC in the hopes of getting Mondelēz to stop the delicious espionage. “We … have been very frustrated with the hiding of our cookies at major retailers [so] we finally filed an official complaint with the Federal Trade Commission last week in which we claim they have been trying to make it hard to find our cookies in stores nationally, in hopes of lowering sales volume and having us discontinued.”
The company goes on to state that Hydrox are stocked by store employees, not Hydrox representatives, and any cookie-shuffling on Mondelēz’s part is hard to correct. Leaf says they became aware of the problem when a major food buyer expressed reservations about carrying Hydrox, citing concerns that Mondelēz “will hide your cookies” in stores. The Facebook post is accompanied by several surveillance photos of Hydrox packages being obscured by other products or hanging shelf displays. In one instance, the cookie was buried under a cloak of Nutter Butters.
Gizmodo reached out to Mondelēz, which issued a statement saying that the company was “confident” the accusation “had no merit.”
Our family favorite was their Vienna Fingers. They had to be rationed or we would have eaten them all the first day.
“I suppose that’s why this story was broken by the
Jewish Telegraphic Agency.
-— -.— ...- . -.—”
=:)
“I don’t purchase Mexican made food of any kind”
In most of the USA if you ever go out for dinner then I can assure you that your food is probably Mexican made.
“My favorite from Sunshine Biscuit Co. was the Golden Nuggets.”
I remember Sunshine Biscuit made a thin raisin cookie that was awesome and then one day they started making it with the same dough as animal crackers. Not long after they went out of business.
The raisin cookies were amazing!
I always thought it was an odd brand name for cookies in that it brings to mind compounds like sodium hydroxide--which is most definitely not associated with confections.
I doubt that. I don't buy Hecho En Mexico cookies either.
Mexicans work in an awful lot of restaurants all over the USA.
https://www.eater.com/2017/2/28/14749392/undocumented-workers-restaurant-illegal
I actually wrote Nabisco once pleading that now was the time to bring back Kettle Cookies. The wrote back with the meanest form reply that listed their cookies that were no longer made and said that they were permanently discontinued. The tone of the letter was snotty and this was before they went Mexican.
“I always thought it was an odd brand name for cookies in that it brings to mind compounds like sodium hydroxide—which is most definitely not associated with confections.”
Yes, and that is WHY it fell so far behind Oreos.
Thanks for the others names. Can still remember the tastes.
They all were great but do either of you remember a square chocolate cover graham?
Tomorrow, is my late Brothers 86 Birthday.
Ah, many Memories!
“...and with a name like Painful Rectal Itch, you just know it has to be the best damned jelly you’ve ever tasted!”
- Saturday Night Live, 1976
Nobody ever called a black Conservative a Hydrox.
When did you work for me?
My employees did this for my birthday one year.
I vaguely remember a chocolate covered graham. It may have been their chocolate fudge cookie.
Sunshine brands that have been discontinued:
Chip-A-Roos
Chocolate Nugget cookies
Chocolate Fudge Cookies
Lemon Coolers
Golden Raisin Biscuits
Golden Fruit Biscuits.
Texan Foods LLC bought these Sunshine brands in 2016:
Lemon Coolers (cookies)
Yum Yums (coconut caramel cookies)
Hi Ho Crackers
Sunshine Nut Sundae marshmallow cookie
The Lemon Coolers were good. My granny loved their Golden Fruit Bars.
We usually bought the Hi-Ho crackers and Krispy saltines because they were just a bit cheaper than the other brands.
Diabetes in a bag!
Lucky you! :)
I always liked Hydrox better than Oreos. Not that I had much choice with my depression era skinflint parents. Lol.
Agreed. Hydrox was better. If I could find them I’d buy them.
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