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Cracker Barrel follows Bud Light off the DEI cliff
American Thinker ^ | 22 Aug, 2025 | Lewis Dovland

Posted on 08/22/2025 4:32:32 AM PDT by MtnClimber

Cracker Barrel (“CB”) recently announced with great pride (pun intended) that they have become woke and are implementing customer-facing DEI throughout their restaurant chain, a project that has been in the works for about a year. Proving once more that idealistic leftists are oblivious to anything remotely involving sanity.

The Left never seems to learn. Their DEI agenda is so important that they willingly crater their own businesses. Even Left-leaning news channels and their famous anchors have learned that they are not immune to this effect. I have doubts about the success of this new direction, for a couple of reasons.

1) Woke people who pretend to live healthy lives don't eat there anyway -- you know, because of the biscuits, gravy, fried chicken, calories, fat, etc., where just one glass of sweet tea likely has more calories than they consume in a day. Somehow CB thinks taking the "country" out of Cracker Barrel, removing the old white dude and his barrel from the logo, and making the decor look like a latte cafe will entice them in. (I have a bridge to sell you).

2) Their loyal fans, including me, have no interest in overall DEI wokeness when it is an in-your-face action. Hire whoever you wish, as I don’t care about the proclivities of my server or the cook, so no problem there. But I do care about the thinking of leaders who believe this is a good direction to pursue as a business. I admit I limit my meals there to no more than one per quarter just because I get three days’ worth of calories in one very delicious meal.

CB will lose a big part of their base while not recouping that volume with new customers from the woke mob.

(Excerpt) Read more at americanthinker.com ...


TOPICS: Business/Economy; Society
KEYWORDS: budlight; crackerbarrel; dei; getwokegobroke; homosexualagenda; juliefelssmasino; leftism; lgbt; lgbtq; romans1; trans; transgender; woke

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To: MarlonRando

I’ve found some of the best waitresses (yes, I still call them that) at Cracker Barrel. The food has really declined in recent years, though. Quit going in 2020.


81 posted on 08/22/2025 11:48:39 AM PDT by fwdude (Why is there a "far/radical right," but damned if they'll admit that there is a far/radical left?)
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To: MtnClimber

Whenever a long-established business like this, with a long cultural history, even HINT at disparaging its heritage and what it has always been, you know it is on the way out.


82 posted on 08/22/2025 11:51:18 AM PDT by fwdude (Why is there a "far/radical right," but damned if they'll admit that there is a far/radical left?)
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To: fwdude

🔝🔝

Especially when they go the faggot route

It’s a last gasp


83 posted on 08/22/2025 4:18:29 PM PDT by SaveFerris (Luke 17:28 ... as it was in the Days of Lot; They did Eat, They Drank, They Bought, They Sold ......)
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To: BradyLS

Agreed


84 posted on 08/22/2025 4:23:24 PM PDT by Fledermaus ("It turns out all we really needed was a new President!")
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To: newfreep

The top right picture is priceless. She even got that tap to go limp.


85 posted on 08/22/2025 4:24:56 PM PDT by Fledermaus ("It turns out all we really needed was a new President!")
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To: OldGoatCPO

Only place I can find a Chunky


86 posted on 08/22/2025 4:31:01 PM PDT by Fledermaus ("It turns out all we really needed was a new President!")
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To: Starboard

My sister and I like the clothing for women they sell in the store. I hope their buyer sticks around.


87 posted on 08/22/2025 4:32:09 PM PDT by MayflowerMadam (It's hard not to celebrate the fall of bad people. - Bongino)
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To: Kenny Bania; gundog; Larry Lucido

Oh I know which Chunky
left this Chunky!

Newman!!


88 posted on 08/23/2025 7:56:09 AM PDT by SaveFerris (Luke 17:28 ... as it was in the Days of Lot; They did Eat, They Drank, They Bought, They Sold ......)
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To: Soul of the South

Good post.

DEI has ruined Board of Directors.

They kicked off all the experienced retired experts in the industry and replaced them with woke “minorities” of various kinds.

That means they no longer understand the critical success factors of the business—and are in Dunning Kruger territory.

https://en.wikipedia.org/wiki/Dunning%E2%80%93Kruger_effect


89 posted on 08/23/2025 8:03:37 AM PDT by cgbg (It was not us. It was them--all along.)
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