Posted on 02/03/2025 1:02:40 PM PST by Red Badger
The commercial shows Gemini wrongly stating that Gouda makes up ‘50 to 60 percent of the world’s cheese consumption.‘
Google just debuted a series of Super Bowl ads showing how small businesses use Gemini AI across all 50 states, but the cheese lovers out there might notice something a little off about its Wisconsin one. As spotted by @natejhake on X, the ad shows Gemini AI generating text that says Gouda accounts for “50 to 60 percent of the world’s cheese consumption” — a stat that isn’t quite accurate.
The cheese is undoubtedly popular in Europe, but the same can’t be said for the rest of the world. “While Gouda is likely the most common single variety in world trade, it is almost assuredly not the most widely consumed,” Andrew Novakovic, E.V. Baker Professor of Agricultural Economics Emeritus at Cornell University, tells The Verge.
Gemini doesn’t say where it fetched this information, but it doesn’t appear to be completely made up. A site called Cheese.com has the same stat (the legitimacy of which Redditors were debating about more than a decade ago).
”I don’t think there is hard data to substantiate consumption of particular varieties of cheeses on a global scale,” Novakovic adds. “My guess is that Indian Paneer or the ubiquitous ‘fresh’ cheeses of South America, Africa, and western and southern Asia have far larger volumes than Gouda.”
As shown in the commercial, the fine print beneath Gemini’s response reads, “This is a creative writing aid, and is not intended to be factual.” But you’d think it would at least have a source to back it up, especially when the ad depicts a business owner using Gemini to fill out descriptions for their website.
When reached for comment, Google pointed The Verge to a reply from Google Cloud apps president Jerry Dischler on X. “Not a hallucination. Gemini is grounded in the Web — and users can always check the results and references. In this case, multiple sites across the web include the 50-60% stat,” Dischler said.
Last month, Google started building all its AI features into Workspace and also raised the price of its subscription.
I really like the new Smoked Gouda Cheez-Its mixed in with cashews, garlic rye chips and garlic pretzels. A nice Super Bowl snack!
Now I’m going to ask you that question once more, and if you say no, I’m going to shoot you through the head. Do you have any cheese at all?
I’ll take the under at 10 percent Gouda. Maybe in Holland it is 50 percent.
The problem is Google Gemini has never been to a grocery store and never ate cheese. It regurgitates the crap on the internet.
Funny. Gouda is probably my least favorite cheese. Bland, rubbery.
I, for one, WELCOME our AI Cheese Overlords! *SMIRK*
Sis bought me a LOVELY Brie at Christmastime. I know we’re supposed to hate the French and all, but she bought it at ALDI and whoever originally made it is not listed on the package - anywhere.
I’m still eating it, no matter what the AI Overlords say! ;)
No sir. Not a scrap. I was deliberately wasting your time sir.
The best cheese in the world is a 5 year old GOUDA!!
Goudoudahea.
He momma say he a gouda boy.
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