Posted on 05/25/2023 3:46:19 PM PDT by Morgana
Budweiser is giving away its beer for free with new promotions after the Dylan Mulvaney backlash wiped almost $16 billion off parent company Anheuser-Busch's market value.
Anheuser-Busch has seen its market value plunge $15.7billion since the disastrous campaign with Mulvaney began on April 1.
In the latest scramble to return to the good graces of customers, Bud Light revealed a new promotion called the US Budweiser Family Memorial Day Rebate online.
The rebate promises an amount 'equivalent to the purchase price of one 15-pack or larger, up to $15' of Bud Light, Budweiser, Budweiser Select or Budweiser Select 55 paid via Anheuser-Busch Digital Prepaid Mastercard.
Based on recent prices, this would see packs of beer being given away for free.
Meanwhile, some local retailers have been offering 15 packs or larger of these Budweiser products for less than $15 – making the products free after rebate – excluding tax and state restrictions.
The rebate will be paid via a digital prepaid card, according to Bud Light's site.
Customers must provide a proof of purchase, an image of the case's barcode and of their receipt to get the prepaid card mailed to their home address.
Up to two submissions can be made till the end of the month between May 17 and May 23 and another between May 24 and May 31 and forms must be submitted by June 14.
(Excerpt) Read more at dailymail.co.uk ...
Somebody’s going to have to do a reverse Smokey and the Bandit to bootleg that stuff to California.
West bound and down, loaded up and truckin’...
the zip is in the URL, so after I use it...it will have my Zip in the URL. So I assumed you used it to look up your local area.
down the sewer drain. so they can cash the cans in ;)
hopefully some bud distributors switch before they go broke.
I am drinking a Yuengling Flight right now!!! My beer-rigerator is stocked with their Flight, lager and light beer. I used to drink Yuengling lager regularly. In recent years I jumped on the IPA bandwagon but it has been an expensive indulgence not to mention an alcohol and carbohydrate bomb. The Bud Light fiasco inspired me to buy some Yuengling and now I am hooked and have rediscovered the joy of mellowing out with a smooth, light beer (plus an occasional IPA).
I want to see ditz who pushed this agenda pilloried mercilessly in public. Well, shoot. There are a lot of things I’d like to see.
I am betting they will start quietly selling inventory wholesale to no-name breweries to market under their own labels. When store shelves start to fill up with cheap generic beer you will know it is Bud Light.
“I am betting they will start quietly selling inventory wholesale to no-name breweries to market under their own labels. When store shelves start to fill up with cheap generic beer you will know it is Bud Light. “
Agree, 100% - I’ve been thinking the same. Either way, thankfully, they lose, and lose BIG TIME.
Much depends on the kind of accounting chicanery the beancounters can come up with. If AB Inbev is forced to revise guidance it will be chaos.
I remember when it was still legal to drive down the highway in Texas while drinking a beer.
We used to measure distances in rural Texas in beers, e.g., “That’s about three beers from here.”
I feel bad for the independent distributors though. Most are independently owned small businesses. A lot of them are losing their livelihoods because of some stupid VP of marketing at Anheuser-Busch’s headquarters.
Bud Light’s market was mostly college kids and blue-collar workers that wanted cheap beer. They dumped their market to try and get the woke liberal market. Woke liberals don’t drink a lot of cheap beer.
They are going to have to put Bud Light in brown paper bags because even the camouflage paint will not work.
Free beer, kind of hard selling the beer later when there is no promotion....
It's a reasonable assumption, but that did not happen. I noticed that the zip code was being used as a default when I tried the app. I wondered where it came from, and I still don't know. I did not enter it.
Well that list isn’t correct because I can buy Yuengling in Kansas. Snerdly has spoken.
Maybe so. This might be Yuengling's big chance.
Still in all, nobody wants that swill anyway.
Websites (store locators, etc.) use your IP # to try and determine your location...not aways accurate especially if you are using a cellular based ISP.
You're right. Yuengling is not keeping its FAQ page up to date. Their Beer Finder app locates businesses in Kansas that currently sell Yuengling products.
I'm glad to hear that the company is expanding distribution.
That sounds good. If I still drank I would definitely try a Yuengling.
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