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I'm no product manager but insulting your core purchasing demographic all to spur "a discussion" sounds like a really dumbass marketing strategy.
1 posted on 01/22/2019 9:09:58 AM PST by NohSpinZone
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To: NohSpinZone

Name change to “Jill-ette”.


2 posted on 01/22/2019 9:13:08 AM PST by rktman ( #My2ndAmend! ----- Enlisted in the Navy in '67 to protect folks rights to strip my rights. WTH?)
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To: NohSpinZone

Pankaj Bhalla? P&G couldn’t find an AMERICAN that wanted the job?


3 posted on 01/22/2019 9:13:32 AM PST by FlingWingFlyer (#NotARussianBot)
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To: NohSpinZone
Most marketers are primarily interested in marketing...themselves. Some millennial feminist idiot sold this hare brained idea to P&G and is just as happy as a clam as she sails on to her next advertising fiasco.
4 posted on 01/22/2019 9:14:14 AM PST by hinckley buzzard (Power is more often surrendered than seized.)
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To: NohSpinZone

As a shareholder of P&G you bet your butt it pisses us off I can tell you that.


5 posted on 01/22/2019 9:14:45 AM PST by Abathar (Proudly posting without reading the article carefully since 2004)
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To: NohSpinZone

Did Nike’s stock hold up after the initial few weeks of Kaepernick? High schoolers and college students alone couldn’t keep their brand afloat, I would think.


6 posted on 01/22/2019 9:16:40 AM PST by FLvoter
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To: NohSpinZone

Nike’s primary consumers are idiots but Phil Knight was the first to start with outfitting sports teams with free clothes as long as they contained his icon (the swoosh) on them which begat licensing agreements with major sports teams.

Chances are, whatever team you support, they have a licensing deal with Nike, Champion or Adidas. So if you want to support your team with their logo on your clothes, you’re paying into one of these companies. THAT’S their primary way to make money, not with tv ads.

Any business that must advertise in order to achieve maximum profits would be best to stay away from the Nike business model.


7 posted on 01/22/2019 9:16:46 AM PST by OrangeHoof (When the Rapture occurs, CNN will still be fully staffed.)
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To: NohSpinZone

The author doesn’t flinch at calling Dollar Club, or whatever it is, “haters,” and labeling Hannity ‘right wing.’ F ‘im.


9 posted on 01/22/2019 9:19:12 AM PST by sparklite2 (Don't mind me. I'm just a contrarian.)
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To: NohSpinZone
P&G Brand Director Pankaj Bhalla tells Ad Age its goal was to provoke conversation

Unfortunately, the conversations that were provoked were along the lines of "I'll never buy that faggoty SJW brand Gilette ever again!"

10 posted on 01/22/2019 9:22:53 AM PST by Sans-Culotte (Time to get the US out of the UN and the UN out of the US!)
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To: NohSpinZone

Gillette is not an overprice shoe that only blacks and stupid white kids will pay that kind of money.


12 posted on 01/22/2019 9:26:01 AM PST by bmwcyle (If you don't believe in organized mind control, you are an example it works.)
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To: NohSpinZone

Just switched to a Schick this weekend. Have never owned anything but Gillette until now. Somehow, I think I’ll miss Gillette even less than I miss the NFL (which isn’t much at all).


13 posted on 01/22/2019 9:26:24 AM PST by Sicon ("All animals are equal, but some animals are more equal than others." - G. Orwell)
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To: NohSpinZone

Yep - switched to Schick last week and have decided it works just fine - at a 60+% savings


15 posted on 01/22/2019 9:27:06 AM PST by trebb (Don't howl about illegal leeches while not donating to FR - it's hypocritical.)
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To: NohSpinZone
p17

And I thought Nike track suits were worn by the elderly, Italians and Persians.

18 posted on 01/22/2019 9:34:24 AM PST by Snickering Hound
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To: NohSpinZone

Yes, its an insanely stupid marketing idea, but then again, big companies like P&G are ideological bubbles nearly as much as bureaucracies in government and academia. They believe their own propaganda.

They also are sitting atop very wealthy and, for the time being, successful organizations. So they have arrogance to combine with their ideology.

Its a formula for their eventual destruction.


20 posted on 01/22/2019 9:48:12 AM PST by PGR88
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To: NohSpinZone

Woke Leftists still buy sneakers.
Most Pajama Boy Millenial men sport scruffy beards.

P&G shot itself in both feet and the arse here.


21 posted on 01/22/2019 9:50:00 AM PST by Buckeye McFrog
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To: NohSpinZone

I threw all my Nike Clothing and Shoes out. I am only sorry that the Pentagon did not pull it from the AAFES and Navy and Marine Exchanges. I hate seeing soldiers and marines wearing Nike - being a retired paratrooper I would want a Nike wearing partner in a foxhole for starters.


23 posted on 01/22/2019 10:04:57 AM PST by Jumper
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To: NohSpinZone

I threw all my Nike Clothing and Shoes out. I am only sorry that the Pentagon did not pull it from the AAFES and Navy and Marine Exchanges. I hate seeing soldiers and marines wearing Nike - being a retired paratrooper I would want a Nike wearing partner in a foxhole for starters.


24 posted on 01/22/2019 10:04:57 AM PST by Jumper
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To: NohSpinZone

BLOWBACK OVER ‘WE BELIEVE’ AD SUGGESTS GILLETTE IS NO NIKE

We believe Gillette will be filing chapter 11


26 posted on 01/22/2019 10:07:22 AM PST by Flick Lives
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To: NohSpinZone

Pankaj Bhalla? Pankaj Bhalla? Well there’s your problem.


29 posted on 01/22/2019 10:20:31 AM PST by 762X51
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To: NohSpinZone
You don't need a twitter account to read tweets on #boycottgillette.
30 posted on 01/22/2019 10:27:35 AM PST by \/\/ayne (I regret that I have but one subscription cancellation notice to give to my local newspaper.)
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To: NohSpinZone

If you go to Gillette’s Facbook page and read the comments under the post containing this ad almost EVERY SINGLE positive comment is from women. The few male commenters are theater production managers, florists and such. Gillette should just make all their razors pink and market them to the pussy hat wearers as pussy razors. Unfortunately the chicks who wear pussy hats don’t have much use for razors.


31 posted on 01/22/2019 11:44:49 AM PST by 762X51
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