Did Nike’s stock hold up after the initial few weeks of Kaepernick? High schoolers and college students alone couldn’t keep their brand afloat, I would think.
You mean the first week of high-intensity Christmas shopping?
I bet just about every company saw a “significant increase in sales” during that window.
The real question should be how they did during the 2018 window compared to previous years. Or their competitors in 2018...
When my shoes wear out (and I'm about ready to replace them) Nike won't even be considered.
When my shaving cream and spare blades run out I won't be replacing them with any Gillette products. I'll go either Shick or Barbasol based.
That's the thing with these companies. They may not have felt the whole pinch yet because many people are just using up their products. Once done though, they won't get the replacement purchases.
Just looked it up. Nike pretty much broke even since that decision. The S&P 500 is down 10%. I'd call that a win for the America-hating brand. Note: I will never under any circumstances buy Nike again, but it appears that they were right to dismiss productive Americans as potential customers. As for Gillette, they just joined my boycott list too. I'm going to save money without them.
If the Nike ad was so great...why was there only one?
No Nike products for me after they hired Tigger.
Already left Gillette when I had to ask store personnel to unlock their overpriced product.