[NohSpinZone]

I'm no product manager but insulting your core purchasing demographic all to spur "a discussion" sounds like a really dumbass marketing strategy.

[Midwesterner53]

It’s ok Gillette, I’m gone and you can make it without my money. Have fun pi$$ing off your remaining customers.

[sit-rep]

it was a woman with men issues who produced the ad... that is the problem.

[Jack Hammer]

Gillette screwed the pooch. Pure stupidity. End of story.

[Tired of Taxes]

Yeah. Let’s insult our customers and lecture them. That’ll sell more razors.

That’s the number-one rule of what an advertiser should never do.

[Vlad The Inhaler]

Best Marketing campaign for Schick ever!!!!!

But how did they get Gillette to do it?

[Lurker]

“P&G Brand Director Pankaj Bhalla tells Ad Age its goal was to provoke conversation,“

ANY Marketing person who says something this stupid should be fired on the spot. Your goal is to sell razors, you fricking idiot.

L