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  • Cable execs say Netflix is killing TV ratings

    03/11/2015 10:37:37 AM PDT · by E. Pluribus Unum · 137 replies
    Fortune ^ | 03/11/2015 | Benjamin Snyder
    Viewership was down in the third and fourth quartersIt might be time for cable to start worrying about online streaming. The Wall Street Journal reported that a drop in TV ratings and viewership can be chalked up to subscription-based streaming services, including Netflix, Hulu and Amazon.People familiar with the Cabletelevision Advertising Bureau told the newspaper that as much as 40% of TV-rating declines in the third and fourth quarters were attributable to streaming services. The news comes as TV viewing has declined by an estimated 10% from a year previously in the third quarter, and by 9% for the...