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Keyword: governmentmoters

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  • GM's Advertising Identity Crisis Hurting Sales (FR thread linked)

    10/17/2013 11:01:55 AM PDT · by jazusamo · 49 replies
    NLPC ^ | October 17, 2013 | Mark Modica
    It looks like General Motors is going through an identity crisis as its marketing strategy has flip-flopped by changing its targeted audience. The new General Motors' truck ad, "Strong," targets conservatives by honoring a heroic and manly GM truck buyer with lyrics that describe him as a "love one woman for all his life" type of guy who arrived at work on time for twenty straight years. The rugged, heterosexual identity of today's GM differs greatly from last year's politically correct version when the company won praise for running a "gay" Chevy Volt ad and for flying rainbow banners to...
  • CPA Ferrets Out BS In GM's IPO, Insists Ford Is The Real 'Success'

    12/01/2010 5:12:08 PM PST · by Kaslin · 17 replies
    IBD Editorials ^ | December 1, 2010 | FRANK RYAN
    GM's recent public offering has been touted as a huge success by the administration. The president announced that the tough decisions made during his administration were beginning to pay off. He also indicated that the "American taxpayers are now positioned to recover more than my administration invested in GM, and that's a good thing." In analyzing the use of proceeds of the two securities offered by GM (GM), the common stock and the mandatory convertible preferred stock, it is interesting to note that the company will not receive any funds from the offerings and, in fact, will deplete its current...