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Keyword: cuttingthecord

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  • Pay-TV Lost 1.5M Subscribers In Q2 2019, Says Leichtman

    08/12/2019 5:04:35 PM PDT · by EdnaMode · 55 replies
    TV Technology ^ | August 12, 2019 | Michael Balderston
    Pay-TV keeps taking hits in subscribers, with Leichtman Research Group finding in its latest quarterly report that about 1.53 million people dropped their pay-TV subscriptions during the second quarter of 2019. This is the fourth consecutive quarter of decline, per Leichtman, and more than a million of subscribers cutting their service from the same time period in 2018 (420,000). Consisting of the top 14 pay-TV services in the U.S. making up about 93% of the market, which includes satellite, cable, phone and vMVPDs. Satellite companies lost about 855,000 subscribers during Q2, with DirecTV accounting for 778,000 alone in its fifth...
  • Cord-Cutting Explodes: 22 Million U.S. Adults Will Have Canceled Cable, Satellite TV by End of 2017

    09/14/2017 7:04:52 AM PDT · by EdnaMode · 84 replies
    Variety ^ | September 13, 2017 | Todd Spangler
    Research firm eMarketer cuts TV ad-spending forecast on accelerating pay-TV declines Winter is here for cable and satellite TV operators. American consumers are cancelling traditional pay-TV service at a much faster rate than previously expected, according to research firm eMarketer. In 2017, a total of 22.2 million U.S. adults will have cut the cord on cable, satellite or telco TV service to date — up 33% from 16.7 million in 2016 — the researcher now predicts. That’s significantly higher than eMarketer’s prior estimate of 15.4 million cord-cutters as of the end of this year. Meanwhile, the number of “cord-nevers” (consumers...