Posted on 02/26/2016 11:55:23 PM PST by M. Thatcher
Since the first GOP presidential debate last August, Fox News Channel seems to have lost its perception mojo with its core right-leaning audience.
By mid February, FNC’s perception by Republican adults 18 and over had reached its lowest point in more than three years, and has declined by approximately 50% since January of this year.
Coinciding with Trump’s rise to front-runner in the GOP presidential race, Fox News Channel has seen its perception by Republicans slide. In early August 2015, right after the first GOP debate aired on Fox News Channel,Trump went on a Twitter war with moderator Megyn Kelly, saying she “bombed” and calling her “a lightweight reporter.”
The picture hasn’t been rosy in terms of the general population either: since last May, Fox News Channel’s perception levels with adults 18+ have uncharacteristically been drawing significantly more negative feedback than positive. At this point, both FNC and CNN are scoring at similar perception levels and they are both negative.
To measure perception of the two networks, YouGov BrandIndex used its Buzz score, which asks respondents: "If you've heard anything about the brand in the last two weeks, through advertising, news or word of mouth, was it positive or negative?" A score can range from 100 to -100 with a zero score equaling a neutral position.
On January 1, 2013, Fox News Channel’s Buzz score with Republican adults 18 and over was 49. By the first GOP debate last August, the score had dropped to 38. The downward momentum accelerated earlier this year when Fox News Channel’s score dropped from 36 on January 18th to 14 on February 12th. Trump declined to participate in FNC’s sanctioned GOP debate on January 28th. Fox News Channel’s current Buzz score is 17.
I could have sworn I had it by the time my first marriage was over around 1989.
I like them as well. Dana Perino gets on my nerves at times. And Megyn needs to go big time!
Trump supporters scream that Megan Kelly is off the reservation because she commits an act of journalism on Donald Trump by quoting his own words back at him
*****
Oh come on! It’s more than that. You can see they’re going after Trump much harder than others.
(Heck),Murdoch utters a word or two on twitter and the puppets race to please their master.
median age for fox viewer:68 yrs old.
Fox makes MSNBC look fair and balanced.
Murdoch is on the board of an open borders cabal with many libs. He’s anti Trump and pro scamnesty.
The Rubio pumping is absurd on Fox these days and even Rush did it a few days
Sad to say CNN at least has Trunp people on to provide the counter arguments. Fox is unbalanced and unhinged these days.
No it wasn't. Megan Kelly quoted his words back at him, he admitted at the time on the debate floor that they were accurate, but the vituperation against Megan Kelly commenced immediately. Trump characteristically exploited his Kool-Aid drinkers partisanship by tweeting immediately after the debate.
I’d like to see another right of center outlet besides just FOX
I wish Steve Bannon would start one
FOX SUX
Shep is an Ole Miss grad.
Don’t remind us
They have gone downhill big time in my eyes. The only thing I truly like right now is The Five.
His makeup runs when he weepily editorializes..
I long for a media outlet with fair and objective investigative journalists who report the facts and let the viewers decide. There are no real investigative journalists anymore. Journalists are reigned in by the few owners of big media who are seeking to promote their own agenda. Media is big business seeking money from sponsors and they will do whatever it takes for the almighty buck. Sad state of affairs. American media is no better today than Communist China media in my opinion.
BTTT
OAN, has replaced FNC, since August. To tell the truth, I don’t miss FNC.
Juan Williams
We were just temporarily blinded by the light glinting off all those blonde bimbos.
Shep is pretty, megyn is butch, juan is al sharpton
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