Posted on 10/11/2015 4:23:37 PM PDT by bgill
Campbell’s can shove it.
I think they're just using the oldest trick in the advertising manual: Be provocative and get people talking about you. Witness this 50-plus-post Free Republic thread. Regardless of how we feel about the commercial, we're all talking Campbell's.
Advertising is still the most cynical business extant.
I think they're just using the oldest trick in the advertising manual: Be provocative and get people talking about you. Witness this 50-plus-post Free Republic thread. Regardless of how we feel about the commercial, we're all talking Campbell's.
Advertising is still the most cynical business extant.
For any Christian that learns of this and buys these products, God will be reminded by the Accuser that they bought homo soup. Best to not go there.
Are you saying Campbell’s believes this ad is good marketing? That’s possible. I don’t doubt there are people in advertising who feel they are enlightened light bringers to us throwbacks in the hinterlands. However, the reality is some of us throwbacks don’t like having this homosexual crap thrown in our faces every time we turn on the tube (ha! Tube!).
I haven’t purchased Oreos or Lucky Charms since their homosexual propaganda campaigns. I used to love Oreos, and Lucky Charms was my favorite cereal. It’s not that I’m trying to boycott them. It’s simply that when I see them in the aisle, I just don’t like them as much as I once did.
I don’t like companies that pick sides in the culture wars, especially ones that push beliefs that I find are immoral and unnatural. It’s one thing to tolerate immoral and unnatural activities. It’s something else to push these things as being good and normal. That’s lying.
Don’t know how you would even approach such an inference.
“rabidly tolerant” is not exactly the same thing as being pro-homosexual to the point where a homosexual couple makes one more inclined to consume Campbell’s soup.
OK...it is nearly the same,not exactly the same...
It’s to the point of sucking up to prove your tolerance, lest you be blackmailed as intolerant.
My point is simply that even if young females are “rabidly tolerant” of homosexuality, this ad doesn’t necessarily equate to greater soup sales. However, there are still a lot of us older consumers out there who buy soup and aren’t “rabidly tolerant.” Why piss off part of your consumer base to (maybe) appeal to another part of your base? Wouldn’t that be bad advertising? Wouldn’t it be better to make an ad that is viewed positively by nearly all consumers?
Why piss off part of your consumer base to (maybe) appeal to another part of your base?
Because they know who spends the money, and they further know this bunch won’t be pissed off about PC issues...
Wouldn’t it be better to make an ad that is viewed positively by nearly all consumers?
Sure...but they wouldn’t be breaking any new advertising ground...and ‘stale’ is a dirty word in the commercial world...
I remember when ads talked about the product and not other crap like a duck doing yoga. I hate ads that try to get cute on me.
Sometimes, either I’m too dense or you’re too cryptic. What are you inferring?
Think.
Progressive Insurance has gone so far afield with their “Flo” ads that one doesn’t even know what they are advertising now.
I agree “stale” is bad in advertising, but certainly there must be a better way to get attention than to piss off a significant segment of your loyal consumer base. Like I wrote earlier, Christians tend to have larger families. Conservative Christians are still marrying and reproducing while the pajama boys are busy doing everything but raising the next generation.
“Campbell’s glorification of perversion draws from a desire to appear “progressive” rather than marketing considerations.”
Exactly!
Thanks for posting the list.
Home made soup is so easy to make, better and more cost effective. Home made yogurt is the same. Say good bye to the corporat crap.
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