Campbell's defends 'Star Wars' commercial with gay fathers

Philly Voice ^ | Oct. 9, 2015 | Michael Tanenbaum

[bgill]

A new commercial from Camden-based Campbell's Soup Company features two fathers feeding their son 'Star Wars'-themed soup has come under fire from critics, but the company says it was creating a real reflection of the American family in the contemporary United States.

The commercial, a promotion ahead of the December release of 'The Force Awakens,' shows the fathers riffing on Darth Vader's bombshell 'Star Wars' quote: "I am your father!" The company developed the idea as part of its "Made for Real, Real Life" campaign, a tagline that aims to capture what's going on people's lives when they eat soup, according to AdAge.

[bgill]

I saw that disgusting commercial last night. Campbell's Soup was already on my banned list of LGBT supporters (holler if you want the list). A "real reflection of the American family in the contemporary United States" my aunt fanny. Never, will there ever be any Campbell's product in this house.

Campbell's products sold in the US include:

HT McDoogals restaurant chain

Simply Home Soups

Wolfgang Puck Soups

Pace Salsa

Pepperidge Farms

Prego

Swanson

V-8 Juice

The former boiler house of the brewery in Bolthouse Farms

Franco-American

Plum Baby

Raguletto

StockPot Soups (Everett WA, US)

[HiTech RedNeck]

Give us a list of what is okay. That is smaller.

[VanShuyten]

How to fit this with the lack of black storm troopers....

[SamuraiScot]

EEEeew!

What's in that soup?

[PhiloBedo]

not to mention, homo beer, Heineken and homo yogurt Chobani.

[Steely Tom]

Progresso is better.

[Fiddlstix]

Presented as a Public Service
Certain FReepers may need this

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[FreeAtlanta]

disgusting

They will now be boycotted.

What about progresso soup? I think their name might indicate their political leanings, but not sure.

[Mears]

I didn’t know they owned Pepperidge Farms.

I like their oatmeal bread.

Doesn’t Campbell’s realize that gay parents are a minute portion of the American family? Why cater to them?

.

[GnuThere]

Nasty processed crap anyway - so anybody who boycotts for ethical reasons will be healthier!

[HiTech RedNeck]

I see it as a situation of our neighbors being deluded. It is a mouse-that-roared situation; the set of people who are going to actually like this kind of theme number down in the noise. In the meantime, do Christians provide before the world a reason to be seen as anything more than ostracizers? As a picture of a Christ who says welcome and be healed?

Maybe there is a niche for the positively Christian business model here. Beyond even nice servants as in Chik-Fil-A. One that tries to bring attention to holy and wholesome motifs.

[madprof98]

All propaganda. All the time.

[EEGator]

There’s a Negro trooper in the Teaser trailer.

[goodwithagun]

We cook mostly from scratch so I can’t boycott any of those.

[ImJustAnotherOkie]

Instead of Spaghetti-O’s Spaghetti-Penis’s.

[digger48]

a real reflection of the American family in the contemporary United States.

And just what percentage of todays American families are made up of gay male couples raising children?

Just going to throw a guess out there as being <.05%.

And most those would be the ones who would cringe at the thought of canned soup

[yarddog]

I remember over 60 years ago, I used to ask Mother to buy Campbell’s vegetable beef soup. I liked it and still do.

I guess it is a little late to start boycotting it but I will buy no more.

[HiTech RedNeck]

It sounds more like a prank played on them than something heartfelt.

[Alas Babylon!]

There’s way too much salt in their soup anyways.

Hate to give up Pace salsa. Love the big jugs it comes in.

But I will not support the sexually perverse.

[MUDDOG]

I like their bread too.