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Jaguar Pulls Ahead of Bud Light in Race to Oblivion
Moonbattery ^ | July 2, 2025 | Dave Blount

Posted on 07/02/2025 1:54:15 PM PDT by Morgana

It was previously reported that Jaguar lagged behind Bud Light. But having thrown moonbattery into overdrive, it soon pulled ahead:

Jaguar sales in Europe plunged a shocking 97.5% following a botched rebrand that included a commercial featuring men in skirts to announce its upcoming pivot toward an all-electric fleet…

The luxury British automaker registered just 49 vehicles in Europe in April, compared with 1,961 vehicles in the same month last year, according to data from the European Automobile Manufacturers’ Association.

Sales between January and April plummeted 75.1%, with just 2,665 cars sold across the continent.

Don’t expect the company to pull a 180° when it finally manages to get its flagship $200,000 four-door EV into dealerships late in the year.

Who would have guessed that ads like the one below did not inspire people to blow a fortune on a Jaguar?

Electric vehicles and pushily diverse nonbinary creepiness were supposed to be the future. Fortunately, the future social engineers planned for us has been canceled.

(Excerpt) Read more at moonbattery.com ...


TOPICS: Business/Economy
KEYWORDS: getwokegobroke

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1 posted on 07/02/2025 1:54:15 PM PDT by Morgana
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To: Morgana

Horse power vs horse piss


2 posted on 07/02/2025 1:55:09 PM PDT by ClearCase_guy
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To: Morgana

Jaguar’s sales were dropping before its latest Woke ad. I think the ad was a desperate attempt to get attention that went horribly wrong. But it didn’t cause the decline.


3 posted on 07/02/2025 1:58:04 PM PDT by Opinionated Blowhard (When the people find that they can vote themselves money, that will herald the end of the republic.)
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To: Morgana

Jaguar going for a niche market: millionaire ‘troons


4 posted on 07/02/2025 1:58:17 PM PDT by Reverend Wright (Anschluss now !)
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To: Opinionated Blowhard

I don’t understand comments like yours. Were Jaguar’s sales declining before the ad? Yes. But when you say “it didn’t cause the decline” in the context of discussing a 97% sales collapse, it’s impossible to perceive that you’re talking about the slight decay of sales begun prior to the new campaign, and not a collapse marked by a major inflection point as the new campaign was released.

I’m a proponent of adding a corrective amount of nuance to a conversation, but your comments seem more like those of a flaming nonbinary ideologue trying to gaslight The View viewers into ignoring the news than someone trying to prevent overselling the case.


5 posted on 07/02/2025 2:06:38 PM PDT by dangus
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To: Opinionated Blowhard

Yes it did. No real man would buy a car from them after that ad.

The faggotry was off the scale...


6 posted on 07/02/2025 2:07:44 PM PDT by packrat35 (Pureblood! No clot shot for me!)
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To: Opinionated Blowhard

Hold on, never mind; You’re just plain deceitful! I looked it up; there was no decline whatsoever before this. In fact, Jaguar had just had its best quarter in history! Why TH are you spreading lies defending the worst PR gaffe in advertising history?


7 posted on 07/02/2025 2:09:30 PM PDT by dangus
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To: packrat35

Companies desperately need to disassociate themselves from these WOKE ad agencies.

You would’ve thought they’d learned their lesson after the Bud Light and Gillette Razor disasters.


8 posted on 07/02/2025 2:16:10 PM PDT by BrexitBen
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To: Morgana

9 posted on 07/02/2025 2:16:24 PM PDT by Magnum44 (...against all enemies, foreign and domestic... )
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To: Morgana

My new theory:

The jaguar ad campaign was a Saudi plot to keep Europe rabidly consuming Saudi oil by transforming the image of electric cars from the all-time kings of torque and power into effeminite crap for the vegan-caviar set.

I think I’m joking, but I’m not sure.


10 posted on 07/02/2025 2:18:14 PM PDT by dangus
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To: BrexitBen

They have been attacking men and testosterone for years now. These ads were supposed to be for the “new” man.

Women prefer real men, no matter what feminists tell you.


11 posted on 07/02/2025 2:21:12 PM PDT by packrat35 (Pureblood! No clot shot for me!)
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To: Morgana
, (some angry highlanders swinging claymores with background rude pipes and drums)
12 posted on 07/02/2025 2:22:00 PM PDT by epluribus_2 (!)
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To: Morgana

From one of the most iconic, masculine automobiles of modern era, the XKE, to nondescript sedans and SUVs largely indistinguishable from Hyundais marketed by men in drag.

How far the mighty have fallen!


13 posted on 07/02/2025 2:23:32 PM PDT by sjmjax
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To: Morgana
Didn't the Enterprise visit this planet, and in the end Kirk decided that for the good of the galaxy, he had to nuke it from orbit?


14 posted on 07/02/2025 2:24:05 PM PDT by Flatus I. Maximus (I didn't leave the Democratic Party. It LEFT me, and keeps going further left. )
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To: Morgana

Smart people tried to tell them, “Nooooooo, don’t do that!” They didn’t listen.


15 posted on 07/02/2025 2:30:36 PM PDT by CFW
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To: Flatus I. Maximus

I thought that was David Bowie’s backup group doing a promo for an upcoming tour of the galaxy. First stop would be that bar in Star Wars.


16 posted on 07/02/2025 2:33:55 PM PDT by Bernard (Issue an annual budget. And Issue a federal government balance sheet. Let's see what we got.)
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To: Flatus I. Maximus; All

I find it odd there is zero joy on the faces of those oddly dressed actors and actresses.

Shouldn’t there be joy for an ad which features a luxury product?


17 posted on 07/02/2025 2:47:13 PM PDT by marktwain
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To: dangus
So what’s in common with both Bud Light and Jaguar? Homosexuals running their ad campaigns. How about “transsexuals” and sexualizing of our children? More homosexuals.

We have more and more examples happening all around us and we vastly underestimate the money, the connections, and the pervasiveness of homosexuals within our society.

18 posted on 07/02/2025 2:49:44 PM PDT by Chainmail (You can vote your way into Socialism - but you will have to shoot your way out.)
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To: Opinionated Blowhard

Jaguar has been in the process of retooling their factories for EV production. They shut down production lines and have been relying on existing stock.


19 posted on 07/02/2025 2:50:10 PM PDT by throwthebumsout
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One could surmise that Jaguar hired another Harvard “Marketing Guru”


20 posted on 07/02/2025 3:07:12 PM PDT by Clutch Martin ("The dawn cracks hard like a bull whip and it ain't taking no lip from the night before" Tom Waits)
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