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1993 Cadillac Showroom Video Is a Time Capsule of American Luxury
thedrive ^ | 12/26/2023 | MADDOX KAY

Posted on 12/26/2023 12:41:59 PM PST by ChicagoConservative27

The early ‘90s was truly a different time for luxury cars. BMW and Mercedes-Benz were niche players in the U.S., selling around 84,000 and 75,000 Autobahn-tuned sedans, coupes, and station wagons respectively in 1994. By contrast, Cadillac moved over 210,000 DeVilles, Sevilles, Fleetwoods, and Eldorados. That's more than both German brands combined. The Cimarron was a fading memory, Lexus wasn’t posing an existential threat yet, and life was good. Just ask any of the fine folks at Williamson Cadillac near Miami, the subject of this candid showroom video shot 30 years ago.

If you’ve ever wondered what it was like to pick out a brand-new luxury car several years before the new millennium, this video is worth a watch. Just don’t listen to it with headphones on—mono audio, a high-pitched feedback whine, and your eardrums aren’t a good mix. (Ask me how I know.)

(Excerpt) Read more at thedrive.com ...


TOPICS: Business/Economy; Education; History; Reference
KEYWORDS: 1993; automotive; cadillac; showroom; video
I loved those Deville's and Fleetwood's. Beautiful cars
1 posted on 12/26/2023 12:41:59 PM PST by ChicagoConservative27
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To: ChicagoConservative27

The 90s had my least favorite Cadillacs.


2 posted on 12/26/2023 12:46:27 PM PST by Wuli
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To: ChicagoConservative27

Yes the cars of the 60’s were about the only way to travel planes were to unsafe and like trains most didn’t go near where you wanted to go.

Seen the USA many times my my Chevrolet pop had a caddy comfort all the way.


3 posted on 12/26/2023 1:00:42 PM PST by Vaduz (....)
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To: ChicagoConservative27

Bring back the fins!


4 posted on 12/26/2023 1:06:59 PM PST by ryderann
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To: ChicagoConservative27
While the 1992 Cadillac Brougham was the last of the full-sized Cadillacs, it had two headlamps like the 1990 and 1991 did, making the 1989 Cadillac Brougham (with four headlamps) the last of the full-sized Cadillacs that looked good.

The smaller ones since the 1990s are a bad attempt to make some Euro-luxury-sport-car instead of a luxury land yacht.

GM should have started a new line for those smaller cars instead of corrupting the Cadillac brand. (Not that the 1980s Cadillac Cimarron hadn't already made it a joke).

5 posted on 12/26/2023 1:21:00 PM PST by T.B. Yoits
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To: ChicagoConservative27
In the mid-80's I owned a 1977 Pontiac Grand Prix, similar to this one. Red interior but had a tan Landau Roof. I drove that thing into the ground, and then I sold it for more than I paid for it. :)


6 posted on 12/26/2023 1:33:33 PM PST by Diana in Wisconsin (I don't have, 'Hobbies.' I'm developing a robust Post-Apocalyptic skill set. )
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To: ChicagoConservative27

“The Cimarron was a fading memory.”

___________

Completely faded from my memory. I had to look it up, because I wasn’t sure what the article was referring to. Apparently on the market from ‘82-‘88. I got out of the Navy in ‘82 and was driving a 1979 Datsun 210 5-speed hatchback that got 48 mpg highway and never broke down.


7 posted on 12/26/2023 1:44:34 PM PST by jacknhoo (Luke 12:51; Think ye, that I am come to give peace on earth? I tell you, no; but separation.)
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To: ChicagoConservative27

Looks like they got the target audience pegged.


8 posted on 12/26/2023 2:02:43 PM PST by doorgunner69 (When tyranny becomes law, rebellion becomes duty)
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To: ChicagoConservative27

I still remember my dad’s Cadillac. It felt like piloting a ship when I drove it.


9 posted on 12/26/2023 2:06:43 PM PST by Nateman (If the Pedo Profit Mad Moe (pig pee upon him!) was not the Antichrist then he comes in second.)
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To: ChicagoConservative27

My dad bought our Eldorado brand new in 1970 for $9,702.05. it was Firemist metallic red with tan leather interior.

500 cubic inches, 425 HP front wheel drive, street racer! I saw him shut down a 440 CUDA between street lights!


10 posted on 12/26/2023 2:13:07 PM PST by shotgun
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To: Nateman

My dad would let me drive him in our Eldo to school when I was in the 7th grade in 1972. He owned an auto garage just down the street.


11 posted on 12/26/2023 2:14:51 PM PST by shotgun
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To: Diana in Wisconsin

Gotta love the Pontiac ramming prow!


12 posted on 12/26/2023 3:13:19 PM PST by FreedomPoster (Islam delenda est)
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To: jacknhoo

“I got out of the Navy in ‘82”

I started my Navy recruiting career in 82. Funny story; GSA (who provides vehicles for most government agencies) ran out of cars. They went to the local GM dealer and leased our cars. When our guys went to pick up the cars they were told they could have Chevy Celebrities or Cadillac Cimarrons and there was no price difference. They called the CO and asked if they could get the Cimarrons. His reply, “There is no way in heck I’m going to have 60 Minutes show up and ask why Navy Recruiting has a parking lot full of Cadillacs”. We got the Celebrities.


13 posted on 12/26/2023 3:16:01 PM PST by suthener
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To: Nateman

“I still remember my dad’s Cadillac. It felt like piloting a ship when I drove it.”

I had a 1988 Brougham. It was like driving a couch.


14 posted on 12/26/2023 4:08:50 PM PST by rxh4n1
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