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Early Signs of the Bud Light Backlash | Alissa Heinerscheid’s Cringey Interview Statements
YouTube ^ | 25 August 2023 | Martin DeCoder

Posted on 08/27/2023 4:01:25 AM PDT by Steely Tom

Surprisingly good analysis of the Alissa Heinerscheid disaster at Bud Light. I've watched a couple of other videos by this guy, and IMHO he's worth listening to.


TOPICS: Business/Economy; History
KEYWORDS: budweiser; heinerscheid; horseface; manosphere; mulvaney; redpill; woke; women
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To: Steely Tom

That is one of the fugliest women alive...and it isn’t just her face and her facial expression. There is something about her that tells us that she is a true believer to the point of advanced self-righteousness.


21 posted on 08/27/2023 5:44:10 AM PDT by RoosterRedux (A person who seeks the truth with a strong bias will never find it. He will only confirm his bias.)
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To: Steely Tom

Not a bad video. He sounds like he’s doing a measured reading of a script. A more relaxed, extemporaneous style would serve him better, I think.

If she used that “buzzword bingo” in the interview process to get through, then the top levels of AB might be lousy with the that type of person. Firing her might solve an immediate problem but not the long-term one.


22 posted on 08/27/2023 5:51:12 AM PDT by BradyLS (DO NOT FEED THE BEARS!)
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To: Steely Tom

Everybody has heard of somebody who got rich on Youtube


23 posted on 08/27/2023 5:53:40 AM PDT by AppyPappy (Biden told Al Roker "America is back". Unfortunately, he meant back to the 1970's)
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To: Chainmail

“But we are not the same. “

Damn right! This self-absorbed woman’s job was to get the ball over the goal line… but she never even thought of that. Her job as far as she could see was all about her personally.

I wonder about all of those “older”guys she mentions as looking to her for her thoughts. Hard to believe.


24 posted on 08/27/2023 6:06:45 AM PDT by TalBlack (We have a Christian duty and a patriotic duty. God help us.)
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To: Steely Tom
I watched a bud lite ad on regular tv yesterday, first one I've seen for quite a long time.

It depicted a group of yutes watching a pre-season football game and loving bud lite.

The commercial was so convincing, that I went to the mall and bought two cases...of Yuengling, one traditional and the other Black and Tan {proof I'm not racissssssss}.

25 posted on 08/27/2023 6:07:58 AM PDT by USS Alaska (NUKE ALL MOOSELIMB TERRORISTS, NOW.)
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To: SteelPSUGOP

“Plenty of high powered business folks forget who they work for.......customers. Not the boss. Not the team. Not even the shareholders. None of them exist without the customers.”

Excellent point—as an old MBA this is very irritating. That is one of the “first principles” we were taught.

Unfortunately these days “social change” and “activism” seem to have replaced it in many corporations.

That will become their death march.


26 posted on 08/27/2023 6:09:50 AM PDT by cgbg ("Creative minds have always been known to survive any kind of bad training." Anna Freud.)
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To: Wright Wing

He would hardly open his mouth, you make a good point.


27 posted on 08/27/2023 6:30:14 AM PDT by Rappini (Hope means coming in second.)
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To: KSCITYBOY

Oh, she is disgusting.
Her world salad, her body language.
How could anybody hire her for anything above the senior janitor grade?!


28 posted on 08/27/2023 6:42:00 AM PDT by AZJeep
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To: SteelPSUGOP

She is a typical Liberal/Progressive. Use plenty of BIG words in your diatribe to try to impress people because when you are finished speaking, normal people will say “What did she say?”


29 posted on 08/27/2023 6:52:17 AM PDT by faucetman (Just the facts, ma'am, Just the facts )
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To: Wright Wing

“Is he a ventriloquist?”

I think he’s speaking German, but knows it will be dubbed.


30 posted on 08/27/2023 7:15:55 AM PDT by BobL (Trump has all the right Enemies; DeSantis has all the wrong Friends)
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To: USS Alaska
Local store had a stack of Bud Light 30 packs. $27.88 plus deposit. $15 mail-in rebate.

It wasn’t that long ago that Bud Light wasn’t “fratty” or “woke.” It was just beer.


31 posted on 08/27/2023 7:25:56 AM PDT by gundog (It was a bright cold day in April, and the clocks were striking thirteen. )
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To: BobL

I think it’s a synching problem. The audio was slightly ahead of the video.


32 posted on 08/27/2023 7:30:53 AM PDT by BradyLS (DO NOT FEED THE BEARS!)
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To: Steely Tom

Coincidentally, the Youtube algorithm put this on my home page yesterday.

Indeed, the interview was a plunge into her woke, feminist, narcissistic world-view

My only question - we don’t know the context of the interview. Perhaps the interviewer (who was also a woman) purposely was asking questions about her outlook, her psychology - and not business. “Women in business” shows ALWAYS go in these directions


33 posted on 08/27/2023 7:39:54 AM PDT by PGR88
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To: Mashood

Maybe if a guy was drunk enough on Bud Light he might share his pipeline of joy with her. Otherwise she’s an easy one to excuse oneself on a blind date and crawl out the bathroom window.


34 posted on 08/27/2023 7:52:24 AM PDT by Enterprise
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To: Enterprise

Just bring a big bag of carrots.


35 posted on 08/27/2023 7:54:10 AM PDT by Mashood
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To: USS Alaska

I have an idea for Bud Light. It would light a huge fire though. Have two thingys doing the taste great less filling spot. Then have two beautiful buxom women in swim suits throw them out of the commercial and say “Hey guys, you drink Bud Light because of US, not those creeps.”


36 posted on 08/27/2023 8:01:35 AM PDT by Enterprise
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To: Mashood

LMAO! With a lump of sugar.


37 posted on 08/27/2023 8:03:26 AM PDT by Enterprise
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To: Steely Tom

Really good video. Cool, dry presentation. Amazing takedown of the Bud Light brand destroyer.


38 posted on 08/27/2023 9:24:12 AM PDT by RKM
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To: Steely Tom
I usually enjoy Martin DeCoder. His takes on Alissa (and others) are great. Alissa is a pampered leftoid fraud through and through. Destroyed a #1 brand. Nothing she did was about brand or marketing; all about her, women, wokeness. She should be a cautionary tale, along with Target and Gillette, about allowing woke feminists into your business.
39 posted on 08/27/2023 9:33:20 AM PDT by KC_Conspirator
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To: Steely Tom

40 posted on 08/27/2023 10:03:47 AM PDT by Chode (there is no fall back position, there's no rally point, there is no LZ... we're on our own. #FJB)
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