Posted on 06/15/2022 2:56:31 PM PDT by lowbridge
The Austrian advertising agency behind Burger King Austria's Pride Whopper campaign has apologized following backlash on social media.
On Saturday, agency Jung von Matt Donau posted an apology to its LinkedIn page, acknowledging that the agency did not engage with Austria's queer community enough before launching the Pride Whopper — burgers that feature either two sesame-seed top buns or two bottom buns rather than one of each — as part of Burger King Austria's Pride Month campaign.
"Time to be proud," read the ad.
"We've heard your voices and listened carefully," Jung von Matt Donau wrote on LinkedIn. "The Pride Whopper is part of our client's engagement as official partner with Vienna Pride. The work also includes an influencer campaign with proud members of the Austrian LGBTQ community."
The agency went on to explain that they are proud of the queer community that exists within its ranks. However, the post acknowledged that the company did not check in well enough with different community members on how the same-bun approach might be received by the public before actually launching the campaign.
"That's on us. The intended message of the Pride Whopper was to spread equal love and equal rights," the agency wrote. "Our strongest concern is if we offended members of the LGBTQ Community with this campaign. If this is the case, we truly apologize. We've learned our lessons and will include experts on communicating with the LGBTQ community for future work as promoting equal love and equal rights will still be a priority for us.
"Earlier this month, befuddled reactions to Burger King Austria's Pride Month campaign began popping up on social media.
(Excerpt) Read more at people.com ...
Why not have orders of two drinks but no food, or two food items but no drinks?
Darn, I’m having to give up another fast food burger place. And there are only thousands of competitors out there. That have much better burgers.
Die, woke companies, die, rot, fester, stink (oops, you already to that pretty well), decompose, and join the legend of putrescence that comprises the left.
Your time is coming.
Two tops or two bottoms makes for a pretty weird hamburger.
Don’t touch my buns is what I take away from the article. But I thought it was all about touching my buns! Now I’m so confused and don’t know what type of buns I self identify as….. and don’t get me started on “my pronouns……”
Slap the meat into the bun.
Jung went on to say "Now that we understand how you do it, we understand that two bottom buns makes no sense. Or two top buns. We are all looking forward to giving it a try. It sounds so yummy and fabulous."
Too late, dammage done. Yer screwed.
Abraham lincoln ordered the union soldiers in a foreign country to stand fast and ordered more supplies sent to fort sumpter. When a clearly defined border was not recognised by a hostile enemy and the soldiers refuse safe passage back home, jeff davis ordered the union army out of his country and took legal military action to oust the union army.. Abe lincoln proptly declared war and set out to invade a legit foreign nation and decimate its people. long with arresting and holding his own citizens in prison without legal rep or charges. - look up what good ol' abe did to annnapolis and the state representatives.
“Our strongest concern is if we offended members of the LGBTQ Community with this campaign”
So...to the Devil with the other 95% of your possible customer base?
And this is what people occupy their time with.
Yeah, but the media has convinced African Americans that Democrats have been the great protectors of minorities. Of course here we all know that’s BS.
CC
They are proud to be satisfied disease vectors.....look at the health outcomes of their behaviour. Equal opportunity to get any contagious disease. Well, that’s one way to contribute to society.
So Burger King tried to cater to the LGBTQIA+RT♤QWERTY♧■☆ crowd with rainbow-colored ads and unusual burgers. And they got angry about it for some unspecified reason.
Just goes to show ... pandering to these narcissists is a fool’s game. There’s no pleasing these people.
Is it a hot dog?
Maybe someone can help me. Besides being stupid, how does this offend anyone?
Maybe the inclusion of a whole dill pickle between the buns was the issue.
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