Posted on 02/09/2022 12:18:14 PM PST by Red Badger
BMW USA is set to feature its all-new fully electric iX SUV during the upcoming Super Bowl. And, as expected, the commercial aims to be unique and entertaining.
Whether or not you're a fan of American football, you may be planning to tune into the big game on Sunday, February 13, at 6:30 PM, when the Cincinnati Bengals face off against the Los Angeles Rams in Super Bowl LVI. Perhaps you've picked a favorite or placed a bet, or maybe you're just excited to watch some of the best TV commercials of the year.
Last year, we started to see an influx of EV commercials during the Super Bowl, which came as a bit of a surprise since, prior to that, commercials about electric cars were few and far between.
Tesla doesn't advertise in a traditional sense, and it certainly doesn't make TV commercials. Moreover, it wasn't that long ago that rival automakers remained focused on advertising gas-powered cars. However, the times are changing, and most of the car ads we've seen lately feature electric vehicles.
It's important to note that these ad spots are ridiculously expensive, so the fact that legacy automakers are investing in them could arguably be proof that their plans for an electric future have become a reality, and those plans are now worth sharing with one of the largest TV audiences across the globe.
That said, BMW features Zeus, the king of the gods of Mount Olympus, as well as his wife Hera. In the commercial, Zeus has retired to Palm Springs. BMW writes:
"Retiring from Mount Olympus to Palm Springs, Zeus is underwhelmed by all earthly electric things and becomes a shell of his former self."
Just as it seems "all hope is lost," Hera reveals the BMW iX to her husband, in an attempt to help him "reclaim his spark."
BMW adds that the dual-motor all-wheel-drive high-performance BMW iX SUV delivers a whopping 610 horsepower and up to 811 pound-feet of torque. It can tackle a zero-to-60-mph sprint in as little as 3.6 seconds. According to the automaker, the iX has an estimated range of 280 miles.
Check out the BMW iX commercial embedded at the top of the page. Then, scroll down to the comment section and let us know what you think.
Source: BMW USA (YouTube)
https://www.youtube.com/channel/UCBSVw6f8KBFLn7r1cQsFhLw
Be careful what you say. The EV-cultists on FR are easily offended by any criticism of their cars and complaints about involuntary taxpayer funded programs like building charging stations at taxpayer expense or tax breaks given to the EV buyers.
They deserve all of that because they got an EV and the rest of us should bow to their climate conscious awesomeness.
At the end of the day, the Elites have invested heavily in this industry. They demand a YUGE return on those investments. Nothing less. Pure and simple.
Dumb Joke I’ve always remembered:
What’s the difference between a porcupine and a BMW?....The pricks are on the inside of a BMW.
I don’t know that anyone will ever sing that song like she did, ever again.
If you love this country and don’t get a little damp in the eyes hearing her sing that song, you might have some issues.
Just ask ‘em where the other end of that charge cord is connected to and watch their eyeballs spin in their sockets.
There’s the run, V_TWIN. As long as the emissions don’t come directly from the vehicle they’re driving, they’re hands are clean.
The coal fired or natural gas power plant is miles away. Therefore, they’re good.
Nope
Selma Hayek……Latina…..interracial couple.
I think your missing something SkyDancer.
I’m the future, with even more tax money forcibly taken from you, me and everyone else, the technology will exist that will enable the batteries to run for a year without charging. But we need to have more of our money stolen from us for that to happen.
By the time that happens the Millenium Falcon will be making the Kessel Run even faster than it do the first first time……../sarc
What does a god need with an electric car?
Meanwhile, the only thing you can actually find in a new car lot is a tumbleweed rolling by.
Business must be off due to covid, one would think Hermes would have a driver.
Why indeed. God already has a Plymouth.
"God drove Adam and Eve out of the Garden of Eden in a Fury"
Audi’s Green Police Superbowl ad ended up costing them $33.3 Billion dollars.
Time will tell on this one.
That was Helios.
dammit...
now i gotta dig through the collection and watch the christine dvd...
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.