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Huy Fong's Sriracha hit revenue of $150m+ a year...with no sales team, no trademark and $0 in ad spend. Its creator is Vietnamese-American David Tran, making the sauce's success a tale of immigrant hustle and a product that literally sells itself.
threadreaderapp ^

Posted on 06/28/2021 6:25:09 AM PDT by mylife

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To: Lurker

“Love the stuff.”

I have used it almost every day for the last 30 years. When I went on business trips from FL to CA I would bring 4-5 bottles back in my luggage. Great stuff. Makes just about everything taste better.


21 posted on 06/28/2021 7:08:11 AM PDT by beef (The Chinese have a little secret—diversity is _not_ a strength.)
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To: Renfrew

in the 1980s, I remember visiting a newly opened Vietnamese restaurant in Arlington VA called “Pho 75.” The owner was a South Vietnamese officer who opened it in a former bowling alley, with picnic tables. He hung pix of himself in his South Vietnamese Army uniform.

I asked him “why is it named pho 75?” He said “We sell Pho, and 75 is the year we lost our country to Communists.”

Now he and his children have expanded it to a chain of restaurants.


22 posted on 06/28/2021 7:09:10 AM PDT by PGR88
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To: mylife
I have become hooked on Dorittos Scoops and Salsa...

IMG_3256

23 posted on 06/28/2021 7:12:15 AM PDT by tubebender
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To: Noumenon

I use it on everything. Try it on a cheeseburger sometime. Delicious.


24 posted on 06/28/2021 7:14:47 AM PDT by sheana
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To: mylife

I judge Vietnamese restaurants by the presence of bottles of Huy Fong Siracha on each table with added points for hoisin sauce and garlic chili paste. My kitchen armada of spicy seasonings has Huy Fong Siracha at the top of the list closely followed by their garlic chili paste.


25 posted on 06/28/2021 7:17:22 AM PDT by The Great RJ ("Socialists are happy until they run out of people's money." Margaret Thatcher)
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To: mylife
Huy Fong srirasha searh results

Notice the disparity in prices.

26 posted on 06/28/2021 7:19:33 AM PDT by Robert DeLong
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To: Lurker

Love the stuff.

—————————

Me too. Which reminds me. I need to buy another bottle.


27 posted on 06/28/2021 7:23:46 AM PDT by Responsibility2nd (I love my country. It’s my government that I hate.)
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To: mylife

What a great American success story! In Commiefornia no less!

28 posted on 06/28/2021 7:24:52 AM PDT by Nateman (Click on my name to see how America can be saved.)
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To: Renfrew
The refugees that came here after the Vietnam war are one of the best examples of what immigration can do.

The Vietnamese have been very successful in the seafood industry on the Mississippi Coast. Must admit its a bit strange to converse with a Vietnamese with a deep southern accent.

29 posted on 06/28/2021 7:28:13 AM PDT by Islander7 (?There is no septic system so vile, so filthy, the left won't drink from to further their agendac)
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To: left that other site
A new Vietnamese restaurant, Bolsa, opened in Mira Mesa (northern San Diego community) around 1985. The pho offered there was outstanding. There was Sri Racha sauce on each table. It has been in my pantry for over 35 years. My wife prefers the sweet chili sauce. All good stuff. If only the rice noodles and salty broth didn't pack the lbs on me, it would be consumed more often.
30 posted on 06/28/2021 7:38:42 AM PDT by Myrddin
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To: mylife

I will bet he also practiced a very wise smart business protocol very few practice anymore. Self minimalism, rather than spend far too much on his self, he invested all that he did not absolutely need back into the business.

There was another man who did the same and because of this self minimalism grew the company to be huge.

Sam Walton...

https://arungreesma.weebly.com/uploads/1/7/2/6/17268232/sam_walton-made_in_america.pdf


31 posted on 06/28/2021 7:39:09 AM PDT by Openurmind (The ultimate test of a moral society is the kind of world it leaves to its children. ~ D. Bonhoeffer)
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To: mylife

I enjoy it, because I can enjoy a hot, peppery flavor without my stomach lining punishing me for it later that day. No scalding or razor blade sensations that come if I eat actual chopped jalepenos. Have to remember, I’m from Michigan, not Mexico.


32 posted on 06/28/2021 7:44:41 AM PDT by lee martell
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To: beef

It appears our mutual first encounter w/Sriracha occurred about the same time. The company I worked for then hired a couple of fellows from Thailand who introduced the rest of us to spicy Asian foods, including Sriracha being good for everything. My personal favorite is to give a kick to fried rice.


33 posted on 06/28/2021 7:47:43 AM PDT by T-Bird45 (It feels like the seventies, and it shouldn't. )
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To: Lurker

Love Sriracha on mac and cheese!


34 posted on 06/28/2021 8:00:13 AM PDT by Languager
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To: sheana

Despite my loss of sense of smell due to an injury, my two favorite flavor profiles are Cholula Chipotle and Sriracha. I like to make a fake aioli with either hot sauce and Hellmans mayo. Great on burgers.


35 posted on 06/28/2021 8:02:24 AM PDT by Noumenon (The Second Amendment exists primarily to deal with those who just won't take no for an answer. KTF)
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To: mylife

Great story!


36 posted on 06/28/2021 8:10:11 AM PDT by Pajamajan ( PRAY FOR OUR NATION. MI will never be a peaceful slave So!!!cialist America.)
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To: Noumenon

I worked at a country club for about 10 years where most of the dishwashers and waiters were from S America. They would always bring in the salsa their wives would make. When one of them would bring me my food they’d always include a side of salsa. I got used to eating it on everything. Since I haven’t worked there in many, many years I use The Sriracha on everything now. lol


37 posted on 06/28/2021 8:16:05 AM PDT by sheana
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To: Myrddin

I hear you about the rice noodles!

mmmm mmmm mmmm


38 posted on 06/28/2021 8:18:24 AM PDT by left that other site (If you do not stand firm in your faith, you will not stand at all. (Isaiah 7:9))
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To: mylife

Biden wants to put an end to private businesses like this.


39 posted on 06/28/2021 8:25:37 AM PDT by beethovenfan (Mene, Mene, Tekel, Upharsin)
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To: All

does hillary have siracha in her purse?


40 posted on 06/28/2021 8:49:15 AM PDT by mylife (The Roar Of The Masses Could Be Farts)
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